In the wholesaling world, you need to consistently find deals. Otherwise, your wholesaling business won’t get anywhere. If you are like most people, you’re probably already using diverse marketing channels—bandit signs, direct mails, door hangers, etc.
In today’s episode, Tom interviewed Jason Bible, a real estate behemoth who does almost 200 deals a year. What makes this episode a must-listen? Aside from all the real estate wisdom and insights he so willingly shared, Jason also talked about a unique marketing channel not many wholesalers are probably using—billboards.
And as always, have a pen and paper handy. Jason shared so many amazing real estate insights. No wonder he’s one of the biggest players in the real estate industry!
- How he scored his first deal and how much marketing money he spent
- The importance of making follow-ups
- What he did after closing 7 deals in his first 6 months and making half a million
- The ideal profit margin to go for
- The importance of staying consistent
- What makes billboards different from other marketing channels
- How to figure out where the billboards should go
In part 2 of this episode, Jason got into the specifics of using billboards as a marketing channel. You can’t afford to miss this episode. It just might revolutionize how you run your wholesaling business!
If you are Ready to Explode Your Wholesaling Business, Click here to Book a Free Strategy Session with me right now!
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Darrin B.: Hey guys, welcome to Wholesaling, Inc., the number one podcast on the planet for all things wholesaling. Darrin Bentley here, and you’ve probably heard my voice before, but I got to tell ya, I am excited. No wait, wait, wait. I am super excited for today’s episode. You are in for an explosive episode today with a real estate behemoth by the name of Jason Bible, and I promise you that by the time you finish listening to this episode, regardless of whether you’re a newbie or a seasoned pro, you are going to look at this business from a completely different perspective. Now, there is so much gold in this episode today that we decided to split it into two parts so we don’t completely overwhelm you with information because you know how Tom feels about information, right? It’s not an information problem, it’s an implementation problem. We don’t want to overload you with information, so we decided to do it that way because if you’re overloaded with information, you’re just not going to take action on any of it. So here’s part one of Tom’s interview with Jason Bible, enjoy.
Tom K.: Welcome back everybody. This is Tom Krol, your host of Wholesaling Inc. Today I have got just an amazing gold giver on the phone, someone who is going to share some awesome information with us. Now guys, this is one of the big players in the real estate investing world, so I’m honored to have our guest Jason Bible on the phone from Houston. Jason, can you hear me okay?
Jason B.: I can. Thanks so much Tom.
Tom K.: Absolutely. Thank you so much for gracing our show with your presence because you are a big real estate investor. Bigger than a lot of our other guests and that’s awesome. So we’re honored to have you here. I want to pick your brain and specifically guys today what I want to get into with Jason is a very unique marketing channel that he is using, which is actually how we first found Jason. He is a big investor.
He’s a big flipper. He does massive, massive amounts of deals. He does around 200 deals a year, which is just a crazy number and he’s also the host of Right Path Real Estate. That’s Right Path Real Estate, so you can check him out online at, rightpathrealestate.com. You can find him on iHeartRadio. He’s got an awesome informative radio show where he gives away tons of information that you can implement right now to have success in real estate flipping right this minute. So definitely check him out guys. He’s also on Facebook Live. He does a Facebook Live, five days a week, 9:00 AM to 10:00 AM central time, Right Path Real Estate. He’s an awesome guy. He’s all over iTunes and YouTube. You can definitely find this guy if you’re looking for him, his name is Jason Bible. So definitely check them out. A wealth of information. And this guy is a real investor who is doing real big numbers consistently, so somebody that we can learn a lot from.
And today what I want to do is I really want to put him in the hot seat and ask him about one of the marketing channels that he’s using that not a lot of people use. And a lot of people have a lot of questions about it. So we’re going to put him in the hot seat and pick his brain and share that information with you guys right now. So before we do that, Jason, can you kind of tell us a little bit of background about yourself and who you are and how you got started and then we’re going to kind of deep dive that new marketing channel.
Jason B.: Yeah, so I started in July of 2013 and my business partner and I put $40,000 into a joint checking account and we spent $5,000 a month on marketing, and most of those are postcards. I know you’re very familiar with direct mail. Actually that same marketing will we still do today. So we put $5,000 a month towards marketing and first month we got nothing. Second month, $5,000 we got nothing. Third month, $5,000 and got nothing. Fourth month, finally, we got our first deal. So a lot of people, I’ll tell you, it was kind of crazy at the same time we’re starting, some other people were and you go to these real estate networking events and they always have a case study, right?
Tom K.: Right.
Jason B.: And I’ll never forget, they dragged this guy up to do a case study. He’d sent out 200 yellow letters and closed his first deal and made a hundred grand on an assignment. And I’m sitting there with my business partner, we’re $20,000 in on marketing. And I look at him like, “Are we smart enough for this business? I mean maybe we’re just not getting it”. And as you know, it’s a bell shaped curve, right? It’s an average. So we were on one side of the bell and he was on the other side. And unfortunately that guy is no longer in the business, but we’re still here. So we bought our first deal. And the other thing I’ll tell your audience too, how many people would have quit after they spent 20 grand and four months marketing?
Tom K.: Well it’s funny you should say that Jason, because I just wanted to actually touch on that. Not to interrupt you, but I do want to ask you that exact question because a lot of people, they will start and then it’ll kind of peter out. What was the catalyst or the trigger or the motivation? How did you decide, after 5,000, and that’s a lot of money for a lot of people. And then 10 and then 15 what was the how and the why of that? What kept you going? what was in your belly that really kind of kept pushing you?
Jason B.: So here’s the funny thing about this business. I get a lot of people, and you probably get this too, a lot of people that come to you and say, how could I close a deal in the next 30 days?
Tom K.: Right. absolutely.
Jason B.: So, we’re like, “Okay, that’s a reasonable question.” Right? However, you and I also both know that the vast majority of the deals we do are from followup, right?
Tom K.: Right.
Jason B.: So how can you do a deal in 30 days if you don’t have a pipeline of followup yet?
Tom K.: Right.
Jason B.: So, a lot of people they miss that. I was out in LA speaking at an event. very educated real estate investor, been in this business 40 years. He’s got a monster portfolio. And he asked me that question and I said, “John, the gold is in the followup, right?”
And he said, “Yeah.” I said, “So, how do you follow up on something if you’ve only been in this business 30 days?” And the whole room just got blown away because they know both those rules, right? They hear both of those… Can you do a deal in the next 30 days? But you also have to have a pipeline to follow up on. So we knew that spending $5,000 a month, we should get a deal. So there’s a deal in there somewhere, but you’ve got to fill that funnel up enough to where you can then start following up.
Tom K.: It’s funny, one thing we always teach in the tribe is, we always say, “The money is in the database”. And we tell people, “Put that up on your board” and they’ll say, “Well how often should I follow up and what…” And I’m like, “Hey, just get on the phone. It doesn’t matter.”
Jason B.: Just do it.
Tom K.: Just do it. The money is in the… So it’s funny to hear that phrase differently, but it sounds like you and I both get to the same conclusion with experiences. That is so true. And yeah, that’s an interesting way to look at it when you first start.
Jason B.: Well, the reality is, it’s like the law of thermodynamics. It’s like the law of gravity. In sales, it’s all about the follow up. And if folks don’t want to follow up, they’re not going to be successful in any business. So it’s not just real estate. So if you’re not willing to follow up, don’t even start a business. It’s that simple.
Tom K.: I love it. I hope everybody just heard what Jason just said. So this is why we have rock star guests on the show, guys. If you’re not willing to follow up, don’t even start. That is so key and I totally agree. So thank you for sharing that. Yeah, absolutely.
Jason B.: So, I’ll go back to the story. So we started in 2013 we got to that fourth month got our first deal and that first deal we flipped made 90… I can’t remember. 92, $95,000 something like that.
Tom K.: You have me beat by $88,000 I made $2,000 on my first deal. So great job.
Jason B.: But how many people would’ve quit now? It’s so funny when you tell that part of the story, it’s like how many people would have quit after 15 grand a marketing. Right? But if they’d spent that other five they would have made 90 right? So in fact, I’ll tell you what that first deal we did came from our first week of direct mail marketing.
Tom K.: Awesome.
Jason B.: It came in that July, it was that first week of July and we followed up, followed up, followed up, finally closed it. So second deal we did, we flipped and made 126 if I remember. 125, 126.
Tom K.: That’s insane.
Jason B.: We did another essentially seven deals in that first six months starting in July and we made a just under half a million bucks on those deals.
And so then we immediately went on Facebook and posted pictures of checks and bought BMW’s and Mercedes. No we didn’t really do that. We turned around and put all that money right back into our marketing. Doubled our marketing to $10,000 a month and hired our first employee January 15th of that year.
Tom K.: What was your first employee?
Jason B.: Sales guy.
Tom K.: Yeah. Okay. Perfect.
Jason B.: Driving around town buying houses for us and then hired our second sales guy in April. Actually on tax day, the 15th of 2014 and that year we bought 67 houses. So we just went on an absolute tear. And then from there we went from 67 we bought 90 in ’15. In ’16 we bought 110 if I remember, 120. And then this year we should hit 200. We’re getting pretty close.
Tom K.: Can I ask you something, Jason? What is your average margin per deal, because it sounds like it’s… Do you have an idea of… I know you weren’t-
Darrin B.: Oh yeah. Our ironclad rule and what we teach people is, you need to make a 20% margin. 20% of ARV. And if you’re not making 20% you’re actually going broke and you just don’t know it.
Tom K.: So if anybody doesn’t know, ARV stands for, after repair value. It just means when you buy the house, it has a current market value. Then after you put some money into it, what is it going to be worth? So, that’s amazing. And I love that you guys teach it. I mean it’s awesome to have you on the show because this is why you guys have got to check out rightpathrealestate.com and there’s no affiliate here or anything like that. I just want to recommend Jason cause this is a guy in the industry who knows what he’s doing. So when he speaks you have to listen and do exactly what he says to do. Awesome. Okay, so now that we’ve found out more about you, lets deep dive because these guys really want to hear too is about your marketing channel. Before we tell people what it is, tell us a little bit about the results it produces and what it looks like and all of that good stuff.
Jason B.: So I’ll give you just kind of the general, how we come up with our marketing program. We spend about a hundred thousand dollars a month in marketing right now and we spend it online. We spent in direct mail, we spent it in postcards and billboards and the back of taxi cabs. And I mean we spend in all kinds of places. And, so one of the questions I always get is, “Well, what marketing works best?” And I tell people there’s really no such thing.
You’re looking for this magic bullet, silver bullet, and there’s not one out there. The best marketing is the one that you do most consistently. If there’s one rule I see investors break all the time, it’s a lack of consistency. If you’re consistently making offers, if you’re consistently sending out marketing, if you’re consistently engaging with your customer base, you will start doing deals.
However, I run into… There’s networking event here in Houston that we sponsor and it’s monthly and there’s a thousand investors at it. And we rent out the whole bar and grill. And I get a lot of investors that come up to me and say, “Jason, what’s the secret to being successful in real estate?” And I’m like, “It’s consistency. It’s doing the same thing over and over again”. And I’ll ask an audience, I’ll say, “Hey, a lot of you guys played high school athletics, right? So here in Texas, a lot like Florida, football is kind of a big deal. So, when you started playing high school football, did you only practice one random Tuesday once a month? No, back in the day you did two days, you practiced twice a day. And then when you’re at home, you’re memorizing plays and everything”.
And I’m like, “Why do you think real estate’s any different? You got to be in this business every single day”. Right? It’s just like marketing. So I tell them, “The secret to this business is consistency”. So I’ll get a lot of investors tell me, “Jason, there’s no deals out there. There’s no deals”. And I’ll ask him, “Well, how many offers you make this month?” None. “How many you make last month?” None. And I’m like, “Well, I know what your problem is. You’re not in this business, right? You’re just showing up to the networking events for the free beer and food. But you’re not really in this industry. You’re just kind of pretending”.
Tom K.: Jason, I hope everybody is really listening to what Jason is saying right now. It is so key. I couldn’t agree more. It’s the consistency. And let me ask you a question because you just said something about that because some people might be listening and they’re saying, “Well yeah, consistency. But what does that mean? Do I make some calls on Craigslist and then put out a bandit sign and then write a letter”. When you say consistently, if somebody is listening to you right now and they’re listening to the words that you’re saying and they want to implement this today, what do you mean by consistency? Can you get a little more granular and specific about that?
Jason B.: So one of the things I love to tell people is when they come to me and say, “Jason, I want to be in real estate. I want to flip houses, whatever”. I’m like, “Okay, great. What are you trying to accomplish?” “Well, I’m trying to make money.” And I’ll say, “Go get a second job”. And they look at me real perplexed like, “Well, I want to make money in real estate”. Well, that doesn’t tell me what you want to do. Are you trying to create passive income? Are you trying to do wholesaling? Are you’re trying to flip? I mean what is it you’re… Let’s get real clear on what it is you’re trying to accomplish. Right.
And here’s one of the reasons I tell when we mentor folks, we have this discussion. We have this discussion before they even write us a check because I’m like, “Look we may not even be a good fit. So let’s have a discussion on what is it that you’re trying to accomplish”. Because some people may get into this business thinking they can accomplish one thing and real estate will not be able to deliver that. [crosstalk 00:14:25] So say, “Hey, what are we trying to do here? Are we trying to build wealth? Are we trying to build..”
Maybe later in the show I’ll talk about real wealth building because I think a lot of people miss what real wealth building is. Are we trying to build wealth? Are we trying to build cashflow? Are we trying to get out of a dead-end job? I mean, what are we trying to do here? And then I say, “Great, this business operates on a 20% margin. Period. Now do we slam down home runs and make $100,000 on a $250,000 house? Yes, a couple times a year. But you can’t build a sustainable business model out of that. But what we found is you can build a 20% margin business model in just about anywhere in the country. California and New York are just totally different. It’s a total mess. Miami down from you guys is a total mess. I mean it’s a totally different market. I mean the traditional economics fall apart in those really crazy markets.
So outside of that, for the rest of us in flyover country, 20% margin works. So when you back into how much money do I want to make a year, then you just back into well, how much real estate do I need to flip? It’s real simple. It’s a math formula. So then from there, how much marketing do I need to do? So let’s say, Hey, I want to buy five houses this year. Okay, so here’s what we know. If you want to buy five houses this year, we know that it costs between three and $5,000 in marketing or 40 to 60 hours of direct marketing work. So let’s break those two down a little bit. I can pay a postcard to go knock on doors, right? Or I can spend 40 to 60 hours knocking on doors, both give you the same results. One will cost you money, the other costs you time. So you’ve got to decide as a real estate investor, what resources you have available and how many houses you want to buy. And then you can back into what are my resources and what can I really buy in my market?
Tom K.: You guys, if you want to do this right now for… I’m talking to the people who are listening to this and they’re struggling. Especially the people who say, “Well, I don’t have enough money for marketing” or whatever it is, I really want you to listen to what… you should rewind this recording about one minute and listen to what Jason just said because this is absolutely true in this business. There are some things that are kind of gut feeling and you could kind of take it with a grain of salt. This is absolutely phenomenal advice. So you should record this, rewind this recording about one minute and relisten. Also, Jason, just in case anyone’s listening and they don’t understand what a 20% profit margin or a margin is or return, can you just explain what that means that it operates on 20%? Because some people may not understand what you mean by that.
Jason B.: So if you’re doing a deal, let’s say the house is worth $200,000 bucks. Net of all your expenses, you should make about $40,000 on that deal. That’s 20% margin. If you’re flipping a $500,000 house, you ought to make about a hundred grand. And I’ll tell you why this is so important, and we can talk about the storm here a little bit later, but there are real estate investors that will not survive in Houston because neighborhoods are taking a 10, 15, and 20% markdown on their properties that were impacted by hurricane Harvey. So margin, one of the things people have to understand, you only have one risk management technique in real estate. That’s it. You only got one and it’s how much you paid for that piece of property. and a lot of people think like the traveling sales guy that’s teaching real estate education will tell you there’s 50 different ways to buy a house and there’s a hundred ways to make money.
No there’s not. There’s only one risk management. It doesn’t matter if you put this in a trust and then wholesale the trust and then do a sub two with an owner finance wrap. All that garbage doesn’t matter. How much you pay for the house. Period. So if you can’t get that deal cheap enough, it’s not a deal. It’s just not. I see all the time people say, “Well Jason, I just need a deal”. I call it the got to have a deal, right? The got to have its, right? I got to have a deal. Got to have a deal. Got to have a deal. All I hear in the back of my mind is I got to lose money because a lot of people get into real estate and they think I’ve got to do a deal.
And what ends up happening is they make a poor risk management decision, and pay too much for the property and they lose money. So that’s kind of a tangent, but we see that all the time. I got to do a deal. Got to do deal. And it’s the worst deal. They lose a private money lenders money. I mean it’s a disaster. So anyways, that’s what I’m talking about a margin. You got to have good margins. I’ll tell you what, there are guys that fly into Houston that teach weekend events. They’re part of big national seminars and all that other stuff. And they’ll fly to town and they’ll do a class. Typically these guys are doing weekend classes and they’re done Sunday, and they will reach out to me on Facebook and say, “Hey, can we get together Sunday night? That’s when I’m done with my classes”. I’m like, “Yeah. Great. Come on over”.
And I’ll sit down with a couple of these coaches. These are coaches for really big programs. Six figure programs. And I’ll say, “Well, how’s your business?” And they’ll say, “Well, I really like doing the real estate coaching. And we flip 15 to 20 houses a year. And my wife is the real estate agent. I’m looking at deals, managing crews, and she’s the retail agent that’s selling these things and I’m out raising money”. And every single one of these guys will say, “I’m working 90 hours a week and I’m trying to figure out how to grow”. And the first question I’ll ask is, “What’s your margin?” And they’ll say, “Well, what do you mean?” Say, “Well, real simple. What’s the median price that you are flipping?” “Oh, it’s a $400,000 house.” “Great. How much are you making?” “$25,000. $30,000. $40,000.” And I’m like, “That’s not enough. That’s why you can’t hire people and grow because you aren’t making enough money on these things”. So that’s why margin is so important. If you really want to build a business, you’ve got to have good margins and 20% is a pretty darn good margin.
Tom K.: I love it. So guys, that is straight from the horse’s mouth. That is absolutely true and it is key. And if there’s any questions on that I’m sure there’s a way to reach out to Jason at rightpathrealestate.com so I would definitely encourage you guys to do that. All right, so let’s get to your marketing channel. We’ll just cut through all the suspense here and I will tell you guys that the original reason I reached out to Jason was because of billboards. My team and I were looking at a new marketing channel. We do direct mail and we have all kinds of internet things going on in a few other channels. And we said, “Now is the time to bring in a new channel. We’ve heard a lot of good things about billboards. Who is the guy when it comes to billboards?”
And we did a lot of research and we read into Jason that you can’t avoid running into him because when it comes to this kind of stuff, he knows what he’s talking about. So can you take us through billboards, what does that mean? I’m sure it means road signs. And I also heard you say something about taxi cabs. So, I don’t know if you include that in the line item, but can you tell us a little bit more about what it is, how to do it, what’s effective, and then what kind of results you’ve been seeing from it.
Jason B.: So here’s how this marketing channel works. It’s a lot different than contacting owners that you believe have a high probability of selling you a house. I mean, you’re literally putting a sign on the side of the road and looking for people who want to sell house. So the response rate, if you will, is relatively low. But this is what billboards mean for us. We don’t put them on the highway. In Houston, our MSA is a couple million folks. And to put a billboard… Let’s say I’m out here on the Katy Freeway right off of I-10 and our office is up here on the third floor. We can look into downtown and to the West side of town. And you can’t afford a billboard over here. I mean, it’s five to $10,000 a month, which doesn’t make any sense. So the real secret to billboards are these little poster size boards that are on side streets. And as you can imagine, Houston doesn’t have the best traffic. So a lot of these side streets get filled up during rush hour. So that’s the kind of billboards we’re talking about.
Tom K.: Okay, so let me just write this down. So first of all, what to expect is you’re going to have a low response rate. So I just want to have everybody make sure that we are able to emulate this. So a low response rate and you’re not using the major highway signs, you’re using the back road signs or I guess they in towns, right?
Jason B.: Correct.
Tom K.: Got it.
Jason B.: And what we’re buying is… In the good old days, they used to call them remnants. And what remnants are is you go in and buy all the boards that don’t have any advertisers on them. However, if any new advertisers come in, they can take down your board. So really you’re just renting unrented space until somebody who really wants that sign moves in. Got it. So you get it dirt cheap is really what it comes down to.
Tom K.: And is that through a company or it’s remnants of the company?
Jason B.: No, no. Remnants is the industry term for billboards that are unsold. Now, you can go through clear channels. CBS outdoors, there’s probably some local ones in your market, but we just contacted billboard companies, and looked at how much they had an inventory. So in any case, at our peak we had about 160 billboards out there.
One of the things that you’ve got to look at too, in Houston because we’re so big, you got to buy a ton of billboards. In a smaller market like yours, maybe 30 will work. So it really depends on demographics and a couple of other things. Speaking of demographics, and this goes back to finding out what your target market is. I always tell people when someone says, “Jason, I want to get a real estate. I want to be successful real estate investor”, all this kind of stuff. I say, “Great, what’s your box?” Some of them say, “What do you mean what’s my box?” What’s the house you’re trying to buy?” “Oh, I just want to buy any house.” And I’ll say, “No you don’t. You absolutely do not. Do you want to buy $1 million house?” “Yeah, if I could make money on it.”
“Well, do you know how to flip $1 million house?” “No, I have no clue.” “Okay. So do you want to buy a $20,000 house?” “Well, I mean I would if I could make money on it.” “Well, do you want to… I mean, do you really want an asset in those neighborhoods?” So you’ve really got to define, what’s the box I’m looking for? Is it a three/two/two brick in a master plan community in Katy, Texas? Or is it a flip that I want to do in the Heights, which is inside the loop? You’ve got to really define what you’re looking for. And one of the biggest failure points for real estate investors is they don’t identify what the house is that they’re looking for.
Tom K.: Right. And I’m supposing that you’re saying really that the reason that makes a difference in this instance is because it is going to determine where you are going to put those billboards, especially for the big city. Okay? So I hope everybody is following that. So once you determine your demographic or the zip codes, then you’re going to want to then target that area for the billboards.
Jason B.: Well, here’s the math in marketing. We know if you take a group of a thousand houses, it doesn’t matter where you’re at in the country. The folks who did this, did it on a nationwide basis and compared multiple markets. But if you take a group of a thousand houses, we know 3% of those houses will sell in the next 12 months. So out of a thousand houses, that means 30 will sell. We know that about 5% of those will be available to real estate investors over 12 months. So 5% of 30 is 1.5 houses. This is one of the reasons I tell people, “If you can’t stick to a marketing campaign for six months, you’re not going to get any deals”. Because when you target just a random group of a thousand houses, we know 1.5 of those would be great for real estate investors over a 12 month period. That’s why you have to stick in those markets for at least six months.
What I see a lot of people do, big mistakes that real estate investors do, is they chase after every little deal on every corner of their town. Instead of finding a market and just sticking in that market, which is what you’re going to do with billboards. You’re going to identify the areas of town you want to buy houses and you’re going to drop billboards in those markets, and it’s so funny. When we first started doing this, I didn’t say a word about it on Facebook. And then the day they went up, I started getting text messages and seeing stuff on my Facebook page pop up from other real estate investors. “Hey, I just left this appointment. It looks like Jason’s got some billboards up”. And people were texting me pictures of billboards around town. It was great. We don’t have any billboards near our office. In fact, you could drive from my office in the Energy Corridor to Sugar Land, Texas and not see any of our billboards. Why? Because we don’t buy houses in any of those markets.
Tom K.: Got it.
Jason B.: So it’s imperative if there’s anything I can drill down on any marketing program is pick where you want to buy this house and then just dominate that little market. So in any case, let me back up a little bit further and we’ll talk about ROI and all that other stuff. When you do a campaign like billboards, when you do TV, when you do radio, when you do these like mass marketing campaigns, the ROI, like the break even is 18 months. It’s a long play.
Tom K.: So 18 months, that is interesting. Okay, so I’m going to make a note of that because that is a definitely… That’s the longest I’ve heard. So 18 months. So you’re looking at an 18 month commitment before you see an ROI on that?
Jason B.: Yes.
Tom K.: Wow.
Jason B.: You got a stick-
Tom K.: I just want to say something about that. It’s very important because something just happened here in the last three seconds, something just happened that I want you to understand why there are people who make money in real estate and there are people who don’t. When you said that to me, my initial knee jerk reaction was, “That’s great because no one’s going to have that kind of tenacity and commitment in my market except for me, so I know I’m going to make this work”.
So anybody who just had heard that 18 month ROI and they were like, “Oh man, there’s no way”, there are other people who are listening to this and they hear 18 months from Jason and they’re like, “That’s awesome because nobody’s going to have that kind of commitment, grit, scrappiness, perseverance, determination. So I know I’m going to make it work”. I just wanted to make a point about that because that to me is great news. A longer ROI. Being more patient, I’ll take it every day of the week.
Darrin B.: Okay, so that concludes part one of Tom’s interview with Jason Bible. Now be sure to tune in next time to catch part two. You are not going to want to miss it where Jason gives you his exact system behind this explosive lead channel. He literally gives away the farm and shows you how to create and run your own successful billboard campaign. I’m talking about what to say on these things, where to get them and even how to negotiate with these companies to get the absolute best prices. You don’t want to miss it. See you next time.