WIP 1411: Brand Reputation – The Importance of Protecting Your Brand in Today’s Changing Market

You did it! You built a brand that customers adore and rely on. But the journey doesn’t end there; it’s time to keep the momentum going and safeguard your brand’s reputation.

Wondering how that works? 

Join Todd Toback as he shares easy-to-implement strategies to boost your brand’s integrity. From staying consistent across all platforms to leveraging digital tools, we’ll equip you with practical tips to maintain your brand. This episode guides you to succeed in real estate while keeping your business BULLETPROOF.


Show notes:

  • (0:50) Beginning of today’s episode
  • (1:02) The importance of brand reputation
  • (2:32) Work on your reputation
  • (2:39) Set up a Google business profile or website
  • (3:55) Testimonials
  • (4:20) Attend community events
  • (4:50) Send out thank you cards



  • Carrot 
  • Google Business Profile
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