Posted on: August 21, 2017

Josh and Marlena Dates previously appeared on the podcast to discuss early successes in their Wholesaling business, but since then they’ve grabbed the rhino by the horn and gone to new levels. We’re going to figure out what they’ve done over the past year to grow, and then we’re going to dive deep into a big deal they’re working on right now.

 

What held them back before?

“I got into the Tribe because I wanted to learn how to turn Wholesaling into a business, and not just this job that we continued working… and it really is starting to feel like that now!” –Marlena Dates

For the first year or so of Wholesaling, Josh and Marlena had limiting beliefs and an “employee mentality.” They feel like they need to buckle down and work hard everyday for 30 years to get a pension.

Getting clarity on their Why – spending more time with their family and seeing the world – helped them shed the employee mentality and quit their day jobs to focus on growing the business.

 

The Deal

  • For this mailing, they sent out 1000 handwritten postcards to a tax delinquent list.
  • They were contacted by an individual with power of attorney who was trying to sell the property on the owner’s behalf (they also made another deal with this individual for one of his own properties, separately).
  • They inspected the property and then made a deal to put the property under contract for $40k, and they were able to close with a cash buyer for $55,900. The Dates and their partner will split an assignment fee just north of $15,000!

 

RESOURCES:

  • Podio – Project Management & CRM

 

If you are Ready to Explode Your Wholesaling Business, Click here to Book a Free Strategy Session with me right now!

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Episode Transcription

Cody Hofhine: Welcome to another episode of Wholesaling Inc. brought to you by Investor Grit. My name is Cody Hofhine and I am super excited to be with you again today, Tribe. And ready for Rhino Nation to learn how they can better their wholesaling business by taking just simple actionable items, simple steps. And so today we have another episode that’s going to deliver some gold nuggets that you can implement today so that you can explode your wholesaling business. Today, we have Josh and Marlena Dates and they’re from just South of Daytona in Florida and they’ve been in the Tribe now for almost a couple of years.
It was October of 2015, and they have found massive success. In fact, those names might sound familiar as they have been on the podcast before. But since then, they are grabbing the rhino by the horns and taken it to new levels and so we’re going to kind of figure out what it is that they’ve done for all of 2016, what they’ve done so far for 2017, and then we are going to deep dive, step-by-step, a deal that they’re working on right this second so that you can now literally take notes, do whatever you can to listen, so that you can go out there and implement these exact same strategies and get yourself one step closer to your first deal, if you’ve never done one, or add an arsenal of new gold nuggets, if you’re already wholesaling and you’re just looking for new ways to capitalize in your market. So without any more to say, let’s bring on Josh and Marlena, how the heck are you two doing?

Marlena Dates: Hi. Doing great.

Josh Dates: We’re doing awesome. How are you doing, Cody? How you doing [inaudible 00:02:24].

Cody Hofhine: Fantastic. And I’m super excited about today’s podcast because I don’t think we’ve done this. In fact, you guys might be the first Tribe members that have been on the podcast twice. So I’m super excited about that, because you continue to find new areas to find success in wholesaling, and so it just intrigues the heck out of me that you guys are just doing successful things. You’re growing your business and in fact, I don’t want to share too much, but kind of share the update and what that has actually done for you and your life. For 2016, what that looked like, what you’re able to accomplish at the end of 2016, so that you can kind of share maybe your success story, what it’s been for your family.

Marlena Dates: Sure. Absolutely. Well, I mean just a little bit of background about us. We both come from teaching careers and I kind of took the leap out of that earlier than Josh did. He just left at Christmas time, actually. So I’ll let him tell you about that in a moment. You know, we’ve been doing some real estate along the way in the past few years and we had had some successes, learned how to do a lot of different things, a lot of creative things and really enjoyed it. But at the end of the day, it was still just a job that we were owning. It wasn’t really a business. And so we got to Wholesaling Inc. and Investor Grit and came into the program because we wanted to learn how to really run a business that could one day run without us and really support all of our other goals in life. Because our goal was not to work in our business, but to work for the world in other ways and have our business support that.
So last year was kind of our year of putting a lot of the pieces together. We had some right-out-of-the-gate success and that’s when we did the last podcast. In 2016, Josh continued working full time and I kept working on the business. And we did a couple of deals on the side that we probably shouldn’t have done cause it kind of distracted us. We did a major rehab and a couple of other creative deals. So I, looking back, wish we’d just focused on the Wholesaling.
But the net result of that is we tripled Josh’s teaching salary last year in our wholesaling business. And that is implementing, really honestly, a bare minimum, because I was pregnant last year, we just had a baby, and still homeschooling our teenage daughter, and I help homeschool other people’s kids, and sometimes take on odd jobs. And Josh was still working full time. So to us that’s huge. That’s more money than we’ve ever made together in our working lives, and we both have degrees. I have a Master’s degree. We’ve been at life for a while, so getting to this point has been really awesome.

Cody Hofhine: Holy cow. I’m sitting here listening to this, and I know we kind of already chatted about this before we even pushed record starting this podcast, but it just blows my mind that… Did you say three times the amount of what Josh was making as a teacher for 2016?

Marlena Dates: That’s right.

Cody Hofhine: And I wouldn’t say part-time, because I know you guys are humble with the words you say. And that’s what I really love about the two of you. You guys are like go-getters, Go-Givers, but you’re out there working. But obviously, you can’t do it full, full, full time. Because you said yourself, you got Josh teaching and you were still homeschooling, as well as homeschooling some other people’s kids, it sounds like.

Marlena Dates: Mm-hmm (affirmative) Yeah. And we help also with our local investors association. We run the local chapter of it. And so we try to get our hands in a lot of different things and give back in the community, especially the real estate community. But it’s just been so great being part of the Tribe because that’s just bolstered everything else that we’re doing. It’s giving us more freedom just all around. More security, more stability, more ability to go out there and do more good work in the world. So we’re very excited about what the future holds.

Josh Dates: Yeah. And 2016 gave us a great foundation for us to think about me leaving teaching and going full time with Marlena and also step into some roles and not just leave my job for another job, but also just making it into a business that we can run and we can help other people and manage other people.

Cody Hofhine: So tell me this, Josh, because I think this is something that might resonate with a lot of our listeners here. What was it that held you back even a full year? I mean, right out of the gates, you were doing success in 2015. You go into 2016 and you’re obviously doing good throughout the year. What was it, was there any kind of mindsets, any breakthroughs that you had to go through to ultimately jump out in December of 2016 from the, let’s call it the nine-to-five. From going [inaudible 00:06:49] being a teacher? Like tell me a little bit about what that was for you.

Josh Dates: I definitely had some limiting beliefs about the employee mentality, where to be a good person you need to work hard, be an employee, then work for 30 years and get your pension and whatnot. And Marlene has definitely been the forefront of our business and leading us in another direction. And eventually I just saw the light also and said, “You know what? We know what our why is. Our why is to spend more time with our family and to give to the world.” And that has been leaving teaching and doing this full time with her and spending pretty much every waking moment with our children has been an amazing, amazing gift. And we have been very blessed.

Cody Hofhine: Such an awesome and powerful why. And now probably, looking back, you’re like, “Man, why didn’t I do this even sooner?” That is so cool. That is so cool. Because there is. There’s those limiting beliefs that sometimes we call them golden handcuffs that, “Oh, but I get insurance,” or “Oh, I get a pension,” or “Oh, they match my 401k.” But a lot of those things, is going back to what we call it is the golden handcuffs. Because you can actually, if you step outside of the box and look at what some of those benefits are, sometimes they end up being a little bit more like distractions because you can end up doing so much more. And ultimately, on top of, that hang out with the people you love and want to be with like 24/7 if you choose to.

Marlena Dates: Yeah, absolutely. I mean I really feel like our business is just the way that we live our lives today. We go out, we talk to people, we try and help in any way we can. Sometimes a deal comes out of it and we get a check, which is awesome. But at the end of the day, I really feel a sense of fulfillment, doing what we do. And I always loved my students and the people that I worked with when I was teaching, but I just never felt at the end of the day the feeling that I feel just constantly now.
And I mean it gives back to our family in great measure, and then we’re able to give even more to the world because of that. So it continues on in a beautiful cycle. And it’s showing our children, too, what it looks like to be an entrepreneur instead of go to work for somebody else. And so hopefully, it’s building a future for them in other ways, as well.

Cody Hofhine: So tell me this, Josh, well I guess Josh and Marlena. Now that Josh is full time, in all of 2017, have you seen a jump, a bump in how many people you’ve been able to help out, how many people you’ve been able to solve their problems? Ultimately, putting homes under contract. Have you seen a big increase in that regard with now both of you here with more time dedicated to it?

Marlena Dates: Yes. So actually, this has been the biggest, most amazing thing for us this year. We learned our lesson doing that last rehab and decided that we will not be distracting ourselves with that kind of stuff any longer. That we’re just going to focus totally on the wholesaling business and implementing the other aspects of the program that we haven’t really got that far into implementing yet.
Because it’s totally “Progress, not perfection” in our business. We’ve taken steps and we keep taking steps forward but we’re certainly not in a rush. And now we’re starting to see some of those elements come together in ways that are just exponentially growing our business. So around January, Josh came home and then we also started working with two other partners in other markets. So we kind of expanded that way as well. And there are people that we know from previous real estate activities and training that we’ve done. And they’re great people, so we love partnering with them.
And we got a prescreening person who came onto our team who’s amazing. So all of this work started getting taken off my plate, and Josh and I work with buyers. Primarily Josh. And so he’s fulfilling a role that I used to be filling. And so we’re all starting to synergize with our little bit of the business that we’re doing and we’re now hiring on an acquisitions manager as well.
So we’ve gotten to the point this year where we have already surpassed the ceiling that we hit last year. And that’s just with our half of the business because we’re splitting most of it with partners. I mean there’s joint ventures, but basically we’re splitting almost every single deal that we’ve done this year with partners, and we’ve still already broke through last year. So that’s very [crosstalk 00:11:01].
So we are actively hiring somebody right now who’s going to start within the next week or two. And our partners are going to slip into a supervisory and training role and help bring those people along so that there’s a little bit less on my plate in that regard. Of course, we all have the same sorts of training and we’ve been able to work together on some of the principles that I’ve learned from the Wholesaling Inc. Investor Grit coaching. I’ve been able to bring that into our training as well.
So we have a pretty robust setup for our training and our systems now, which is great. We’re starting to plug people in. We’re shooting to hire up to three people by the end of the year, so at that point we’re going to have basically a franchise model that we’re going to be able to put in other markets if we want. And really the sky’s the limit at that point.
Josh was saying we’re kind of at the tip of the iceberg of what we’re going to be able to do.

Josh Dates: It’s funny because I never realized what the possibilities were and every time we break a ceiling, I see another possibility and I’m like, “Wow, this is incredible.”

Cody Hofhine: So here’s the thing I want to point out because I think that it’s unique. You get into wholesaling and ultimately you’re wearing all of the hats. But the best part about it, it’s basically focusing still on one thing, just wholesaling. But then once you get big enough and you’re getting enough appointments to go on enough phone calls, enough contracts, that you’re able to truly scale this up and start to automate pieces of it.
But I love what you’re doing here. You’re talking about scaling up where you’re focusing people on one thing within the business. So one person’s dealing with buyers, one person is dealing with sellers, one person’s dealing with maybe marketing. But as you do that, you truly see the results. You truly see this, this scaling up process. Because now you’re taking that one thing and going even one step further with a more granular approach on focusing on one thing, each person, so that you’re just super, super focused, hyper-focused, each on one thing that all makes up wholesaling.

Marlena Dates: Absolutely. And like I was saying, we got into the Tribe because I wanted to learn how to really make this into a business instead of just a job that I would keep working. And it really is starting to feel like that now. And I go back to The E-Myth by Michael Gerber. Once you start to structure your business into different roles with different duties, you can start to plug people into those roles, and all of a sudden, you’re not doing those things anymore. And life takes on a totally different quality. That’s the real feeling of having a business. It’s going to work for you instead of a job that you’re going to continue to work for and take all the risk, as well.

Speaker 4: Yeah. And then let’s [inaudible 00:13:35] focus on one thing and be successful at that one thing and everyone gets really good and we synergize. And you can see the results from that.

Marlena Dates: Absolutely.

Cody Hofhine: I love it. So now let’s go right into the meat and potatoes. I know you have probably quite a few deals right now, and plenty in the pipeline, but let’s specifically deep-dive a deal that’s going on right now. The one we chatted about before we got this going. And let’s go right from the beginning, what it looks like in the sense of right from marketing, how you market it, what did you market with, and let’s go step by step and go through this granularly so everyone can understand what they could do today if they took the same action.

Marlena Dates: Okay, sure. And I would just like to state that as I said “Progress, not perfection.” And we’ve still been kind of small on our marketing. Not that we’ve intended to be, but just because we’ve had enough leads coming in that we take them one at a time. So we’ve been closing a few deals a month, on average, and we’re averaging about $10,000 per deal. And so it’s still kind of small and we’re still hitting these big numbers, which is great.
This particular mailing, we sent out a thousand pieces of the handwritten postcard. Very standard for the Tribe. And got a call from a gentleman who is the Power of Attorney for one of his congregants.

Josh Dates: [inaudible 00:14:57].

Marlena Dates: Oh I’m sorry. It was a tax delinquent list.

Cody Hofhine: Oh, tax… Okay.

Marlena Dates: And we had to get that from our public records, which, in our county, you can get it online, but you have to really spend a lot of time cultivating the list.

Cody Hofhine: Is it a free list or does it end up costing you money to get?

Marlena Dates: This one is free. It wasn’t free in the sense that I did hire an overseas VA to go through and pull addresses and make sure the list was ready for mailing, so it wasn’t free, totally.

Cody Hofhine: So smart though. Access to it is free.

Marlena Dates: Yes. Yeah. So we’ve got a nice list, and we’re actually going to be using that list to test out cold-calling as well, pretty soon. It’s been performing pretty well with the mailing, so we’re going to target it that way, as well.
But so we sent out a thousand pieces and a pastor contacted us on behalf of the congregant that he’s the attorney-in-fact for. And he said, basically, she has moved up north and actually, it’s an interesting story. His whole congregation kind of followed him up north. They live in Alabama now, but he’s selling off this property on her behalf and he said, “If you can get to such-and-such number, then we can do business.”
So we ended up at $40,000 and this was actually our partner, [Sergei 00:00:16:05], who was negotiating this deal. And we help out with the negotiations and we’ll show up at the appointments, especially with the baby. It’s nice to get out and talk to sellers and be there. But he handles most of it for us, which is wonderful. So we don’t have to be there. It’s more a choice to go and be around people.

Speaker 4: Well first, once the mailer goes out, we have another person, named Jennifer, that does the first touch with the call. And she pretty much will let our acquisitions manager know if it’s motivated or not motivated. And if it’s motivated, he gets a message right away to go and call this person. Let’s get a appointment. And that’s-

Cody Hofhine: What was specific about this phone call that sounded motivated, even more than just like, “Okay, this lady’s moved to Alabama to follow this congregation.” What else stood out in this particular call that that sounds like motivation?

Marlena Dates: Well, I’d like to say that there was something really clear, but it was no more clear than he was just saying, “If you can meet this number then we’ll do business.” So it’s not always that easy, obviously.

Cody Hofhine: Well was it already a deal at that number, what he said?

Marlena Dates: Pretty much. We said, “You know what, definitely we’ll come out and take a look at the property and we’ll bring a contract.” And we were looking to lock it up. And in the meantime, in the background, we’re doing some due diligence.
And a lot of the research that we do happens automatically in our Podio system. And then Jennifer, who handles our calls, will fill in the blanks for that kind of thing. And then we’ll take a look at it, even if we’re on the road on the way to the property.
So Podio really makes our system function in the background in a way that it wouldn’t if we didn’t have that in place. So I’d like to make note of that as well.

Cody Hofhine: Well, quickly, so that Rhino Nation catches this. Podio is just a simple, well I wouldn’t say it’s simple. It’s a great system, but it’s a CRM, it’s a customer relationship management system that you can put all your leads into. And so you have an automated system. When a lead comes in, it starts pulling up and doing calculations on the home.

Marlena Dates: That’s right. And there are some great systems out there that you can purchase, a subscription sort of thing that will do what our system does. But I happened to have built ours over the past year and a half, and really customize it to the way that I wanted it to work. So it’s been great that I can pretty much tell it what to do and it’ll do whatever I want it to do.
We have a lot of automations from contracts going out at the click of a button, mail-merged with all the information from public records for the property. And we can do a lot with the system. It pulls information from Zillow, so we can get a very quick view of the property and what different comps in the area are. So we do all that kind of stuff and get out to the property and then essentially, we’re able to lock down that deal very quickly since we were able to determine it looked like that was going to be a fair number for us.

Cody Hofhine: Did you go on that site… Was everyone already gone and you’re just looking at this property with no one else or how did they meet you down there? Did they drive down there to meet with you or what did that look like?

Josh Dates: Well, that was another reason why we thought there was motivation. Because he’s in Alabama, and every time our acquisition manager talked to him, he was ready to jump in the car that second and drive down to sign the contract or talk to us.

Cody Hofhine: And how many, how many hour drive -ish is that?

Marlena Dates: I think an eight or nine hour drive.

Josh Dates: It’s an eight or nine hour drive.

Cody Hofhine: That’s definitely some motivation there.

Marlena Dates: I will say he’s been trying to drive down for every little tiny thing that needs to happen, that needs a signature. And he’s got family down here. So I think he really likes to drive. So it’s more of the other lady’s motivation and he was kind of her representative. But certainly, it was an interesting story. I mean we actually locked up a church that he was selling. It was his previous church, so we did lock up a church as well. But that’s a totally different-

Cody Hofhine: So multiple times doing business with this gentleman, it sounds like.

Marlena Dates: Yes.

Josh Dates: Yeah.

Cody Hofhine: That is fantastic. So he meets you at the property, ultimately, what were you able to do from there?

Marlena Dates: Well we got the contract in order pretty quickly, and then we did notice it’s a wood frame house, and here in Florida, for various reasons, people don’t really like this. So we did want to check on the value and make sure that our numbers seemed accurate before we went and marketed it.
And we don’t always do that. But we’ve been debating doing that as part of our policy to get an appraisal. We have somebody that’ll do a drive-by appraisal to give you a professional idea of comps. And it’s like $125, so it’s very inexpensive. And we did have a WDO inspection to see if there was any active termite issue going on there, because we wanted to make sure that a buyer didn’t have to try and figure that out for themselves.
So we put that together with our marketing package on this deal and shot it out and that supported our value very strongly and also gave them a professional inspector’s perspective of the property. And we were able to lock it down with a buyer for $55,900. So $40,000 to $55,900.

Cody Hofhine: And you put under contract at, what was the original you said?

Marlena Dates: Forty thousand.

Cody Hofhine: Forty thousand, and then you’re able to assign that to a cash buyer for $55,900?

Marlena Dates: Actually, in this case, we’re double closing. So we will be paying a little bit of closing costs. That was just on a case-by-case basis. We decided to do, [inaudible 00:21:11] we assign. So, but this is a little bit bigger. And our partner, we decided that we would double close on this one.

Cody Hofhine: Not bad. So net-wise, what did that end up looking, right around ballpark?

Marlena Dates: So it was supposed to close last week, but it got delayed for a couple of days. So we’re closing on it and we’re splitting about $15,000 net with our partners. So $7,500.

Cody Hofhine: Holy cow. And I’m going to get ready to share a sound that you’re very familiar with, by the way. Hold on one second. All right. We got the victory bell fired off for you. $15,900 fee on this, which is phenomenal. But the best part about this is your sense of urgency. Do you guys answer live or is this going to a voicemail and calling back?

Marlena Dates: Right now we’ve been just doing the voicemail, but as we need to plug people in, yeah we’re developing the system to be more of a live answer. And also, as I mentioned, do a lot more cold-calling as well. Because I think being on the phone with people just straight off the bat, there’s a lot of power to that versus trying to call them back and get back in touch with them. And sometimes it takes a lot longer to actually get them on the phone that way.

Cody Hofhine: Well one thing I forgot to ask you both is when you do go to voicemail, on this particular call, when he called, how long did it take before you got back to him?

Marlena Dates: Well it’s great that the people on our team, we all have families and everything and so we just love working together. Jennifer homeschools her four children and so she does this from home, working with her children throughout the day. So every once in a while let’s take a little bit longer to jump on the phone. So I’m not exactly sure how quickly she got to this one, to be honest. But you know, our policy is that with 10, 20 minutes, you know, she needs to be able to get on the phone with the sellers. And she’s been pretty consistent about that. So we trust her with that role and have never had any issues with that.

Cody Hofhine: I love it. That’s the main thing I wanted you to just smack on the head of the nail right there, is the sense of urgency. 20 minutes or less is their structure for their company. That you get back to these sellers 20 minutes or less, because it’s so crucial you get back to them.
Sometimes these sellers are calling and they may only be, let’s say they’re on a lunch break or something and they only have a half hour and they’ve got to figure things out and what to do with their home. And so if someone doesn’t call them back, they’re calling someone else. So there’s got to be that urgency, that sense of urgency to get back to individuals and get back to them quick. No lead left behind. And that’s one thing that I love seeing the two of you do within your organization, within your business is making sure you get back to these leads super quick and no lead left behind.

Marlena Dates: Yeah, absolutely. And in this case, this gentleman could have picked up the phone and called somebody else if we didn’t answer or get back that quickly. And the deal, the multiple deals that we’re dealing with him could have been off the table for us. [inaudible 00:24:17] Is very important.
And that’s something that we’ve learned through trial and error over the years. You know, there’ve been times when it was just me and I just, I could not get back quickly enough to people and I’m sure I lost deals because of that. So it’s important, especially as you’re getting started, make sure you get on the phone immediately with people as quickly as possible. And as soon as you can, hire that roll out, whether it’s to an acquisitions person or a call person so that you have somebody dedicated to handle that.

Cody Hofhine: Kay. Now on a full on, 360, back to the beginning, and encircling everything you’re doing, to help Rhino Nation have a gold nugget. Something that, if you could look back to the very beginning and you’re at square one, day one, what advice would you give some of our new listeners that are just listening maybe for the first time, or still maybe haven’t done their first deal? What would be your advice that you would give them now that you’re experienced wholesalers?

Marlena Dates: I know for me, I think the thing that hits home the most with everybody that we work with is just how genuine we are. And we want things to be a win for everybody involved. And so whether it’s lending partners that we’ve worked with that we’re always willing to go the extra mile, or it’s the sellers that we work with. We still do creative deals. I mean, any way that we can get a deal, we’ll get a deal, and we’ll even sell creative deals wholesale. So we really try and get in there and assess the situation in depth. And help the people that we’re dealing with, even if we don’t end up doing business with them at the end of the day. And so we’ve seen people start going to church after doing a deal with us because we’ve spent time with them and been in their lives.
And I think that, coming from teaching, especially, you have to have a teacher’s heart to want to do a job like that. It’s really a calling of wanting to help people. And I got out of teaching, but still that was my heart. And so this job has afforded me the opportunity. I call it a job because it’s my job. But it’s the thing that I love to do. I love helping people. And that’s been, for me, I think, a huge aspect of our success. Just always constantly trying to give of ourselves to help other people.
And I see a lot of people really worried about competition in the market. We’ve talked to a lot of other investors and they’re like, “Oh, why would you go on the podcast and share all these things freely?” For example. And to me, I’d rather help other people for their success and us all do business together. Because there are plenty of houses out there to buy and sell. There are plenty of contracts out there to buy and sell wholesale. There’s plenty of work to do in the world that’s good work and there’s enough money for everybody to make. So having that abundance and Go-Giver mentality really, I think it’s the key.

Cody Hofhine: So, so, so, so huge. Josh, what about you, my man?

Josh Dates: I would say the biggest thing is make sure that, especially if you’re wholesaling, marketing is the key to this business. And that was the big thing for us. Getting into Investor Grit and working with you and with Brent Daniels. And one thing I really like about this group is that we’re constantly brainstorming. What lesson’s working good right now? What technique is the most successful? And we’re all sharing that with each other. And just getting in touch with a group like this has been amazing for us.

Marlena Dates: Yeah, it really is a mastermind, so it’s just been so wonderful to be a part of it.

Cody Hofhine: I love it and I couldn’t agree more. In fact, I had a conversation with a gentleman this morning. And I literally said in the wholesaling arena, I will put the Tribe, this community, up against any community out there. Because we’re all of an abundant mindset. In fact, you’re not going to sit well with us or fit well. In fact, you probably won’t feel comfortable unless you have an abundant mindset because we’re all Go-Givers. Everyone that joins the Tribe is a Go-Giver.
We’re here to help each other. We’re all going to the ocean with five gallon buckets. There’s plenty of water, there’s plenty of deals for everyone. And I just had this exact same conversation. I love the Tribe. I love this community, and there is no one stronger. There’s no community in wholesaling strong as the Tribe. It’s incredible to be a part of it and it’s incredible, of the things that I learn each and every day from individuals like yourself and so many countless others, and how we’re able to just grow from one another. So couldn’t agree more with you guys. Amazing stuff.

Speaker 4: [inaudible 00:28:37]

Cody Hofhine: Kay. Let’s give one closing book. Something that I always love is give someone something to read, something to give them some motivation, inspiration. What would be a good book that the two of you like? One book that would help people out there that has helped you.

Marlena Dates: Okay, well I’m going to have to cheat and give more than one cause I can’t help it. But the Bible would really, I mean, when we really started reading the Bible and taking it very seriously to try and live our life by its tenants, all of a sudden, things really started to open up for us. Doors started to open up, our hearts started to open up even bigger than what we already thought that they were. So that’s been just an amazing piece of our success, that’s for sure.
Beyond that, we have our life through books, like each book that we’re reading at a certain time in life has taken us in a new direction and gotten us to where we’re going. So certainly, I would recommend all the books that are recommended in the Tribe or on the Wholesaling Inc. Investor Grit website.
But another big one for us just in building our business was The E-Myth, teaching us to think as real entrepreneurs instead of as people who would own a job or try and hire the people to work with them in their job, but really to become entrepreneurs through running a business.

Cody Hofhine: I love that. Yeah. What’s the book? What’s the book Josh? Or is that the book you’re going to say?

Josh Dates: Well, yeah, first and foremost, the Bible has been a life changing book for [inaudible 00:00:30:03]. Just living by the word has changed our lives tremendously. And without words, grateful for that. And I would say Failing Forward. Failing Forward.

Cody Hofhine: Yeah, Failing Forward.

Josh Dates: Yeah, by John Maxwell.

Cody Hofhine: I love that book.

Marlena Dates: Yeah. That one’s been a huge one for us. Because I mean that’s the thing again, progress, not perfection. You’re going to stumble and fall. You’re going to make mistakes. But if you don’t go out into the world and make mistakes, you’re not going to learn.
I mean, I think of our little baby, he’s not quite at crawling stage yet, but he’s getting there and he keeps face-planting into the ground or whatever else he’s near. And you know, he doesn’t cry or just lay there and he’s not ever going to crawl. I mean he just keeps getting back and going back after it. So, just using that as a great example, just be like children and go after it and know that you’re going to fail and just get back up and keep on trying because you will meet with success in this business.

Cody Hofhine: Well you guys are absolute rock stars. Thank you so much for joining us today on Wholesaling Inc. podcast. So excited for your guys’ future. And truly from Tom’s heart, my heart, thank you for joining us and helping inspire this great nation on what they can do to wholesale their first deal or many deals down the road.

Marlena Dates: Well, thank you guys for all that you do. That’s just amazing that you’ve put out everything that you do put out and help so many people.

Josh Dates: Yeah. Thank you very much.

Cody Hofhine: Rhino Nation. You have heard another incredible, incredible podcast by Josh and Marlena Dates, out of Florida, who continue to go out and serve individuals. And the byproduct is they get a lot of homes under contract.
You heard that through the podcast. This is one to download. This is one to take notes on because there’s so many gold nuggets given throughout this whole podcast. Listen to it over and over again.
If you will just implement one thing, one thing different that you’re not currently doing right now, I promise you it’ll get you one step closer to your first deal or your next deal so that you can then wash, rinse, repeat, and do it over and over again. Thank you so much Rhino Nation for joining us and we will see you on the next episode.

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