Posted on: October 21, 2020

If you want to get ahead of the pack, you’ll need all the help you can get. This is where innovative tech and tools can definitely come in handy!

If you’re into ingenious tech and tools you can use for your wholesaling and real estate business, you’d find massive value in today’s episode. In the show, we not only have one but two brilliant founders of apps that are considered total game-changers!

Matt Hedstrom and Sharad Mehta are the two brilliant minds behind Rehab Estimator Pro and REsimpli. Matt has over 20 years of real estate and contracting experience. Sharad is also a very active real estate investor, having done over 400 deals the past 6 years.

In this episode, Matt and Sharad talked about their apps and the value they offer to the users. If you’re in the lookout for advanced tools that can help take your business to the next level, this is one episode you can’t miss!

Key Takeaways

  • Who Matt Hedstrom is
  • Who Sharad Mehta is
  • Why they started Rehab Estimator Pro and the pain they want to solve
  • Two things you shouldn’t take for granted in a deal
  • Best features of their software that can help users
  • How Rehab Estimator Pro has helped users
  • Their vision for Rehab Estimator Pro
  • What Matt appreciates about Sharad’s app
  • What Sharad appreciates about Matt’s system
  • Costs of the apps and the deals they are offering to the listeners

RESOURCES:

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Episode Transcription

Chris Arnold:
Welcome to the Wholesaling Inc. podcast. I’m Chris Arnold you host, and today I’m excited. I’m going to do something fun, something I haven’t done before. We talk about methods. Sometimes I love to come on and just talk about something deeper like principles, those are some of my favorite, but also I love to talk about tech and tools because these things, when implemented into our businesses, can make such a significant difference. I love tech.
So I was thinking of a way to do something cool today, something different that hadn’t been done. So we’re going to talk about two pieces of technology and I actually convinced two different founders from two different tech companies to come in and talk about their product and play each other off of one another. I thought it’d be kind of a cool way to have a dynamic.
So here’s what you’re going to get today if you’re listening in. Rather than listen to a podcast and learning about one thing, today you’re going to learn about two pieces of tech, which I think is going to be cool. Let’s kick this off today on the show. I’ve got Matt Hedstrom, obviously the founder of Rehab Estimator Pro. We’re going to get into talking about that if you haven’t already heard about it, but fundamentally, what would it be like to be able to walk into a house and be able to do an estimate on repairs in 13 minutes or less, game changer, and to do that with accuracy?
And then we asked for Sharad Mehta from REsimpli. What I can tell you is get rid of all the ala carte, because what he has done is created a one-stop shop for every software that we need in one place. I really like to call it a business in a box.
And so we’re going to go through today and have some fun with this and throw around some different type of questions today for you guys to evaluate these tools. These have been significant in my business. I only like to bring on people that we’re actively using their technology and it’s making a true difference. If it’s not, there’s no point in me taking the time to bring these guys on and share with you. What’s the point?
So let’s hop in. I’m going to start with a question you might not expect me to ask someone running a tech company, but let me tell you what I’ve realized over time: the man or woman behind the company dictates everything. It really does because it’s going to determine what the service actually looks like, what’s the heart behind the person that started this thing?
So let’s kick this off, Matt. Tell us like about you personally, before we go on the business side, who’s Matt Hedstrom?

Matt Hedstrom:
All right. Complicated, man. Complicated.

Chris Arnold:
You would definitely want to check this out at YouTube, go to Chris Arnold Real Estate and subscribe, because I think that Matt Hedstrom has the most rock and roll beard of any guy I’ve ever met, and the guy can literally grow it out in two weeks. It’s a phenomenon. We all talk about his beard.

Matt Hedstrom:
I had to have my daughter drive up from Chicago last night just to trim it. Otherwise, it’s just too much, too much for you people.

Chris Arnold:
So tell us about you, buddy.

Matt Hedstrom:
Cool. Well, I have been a full-time real estate investor for the last seven plus years, but I’ve been a general contractor for the last 25. But personally, man, I have six children. We have a blended family, I’ve got two adopted children, we’re foster care. And so when my oldest is actually just moving back home, he’s in the Marine Corps and served five years, and he has already given me two grandbabies with his wife. So, I’m a full plate man.
And pretty much my personal why, my why in this is in essence, I do a lot of global projects. I’ve already got six lined up for next year, which is if you want to call them missions trips, but we’d call it kingdom builders. I build churches. I build schools all over the world. We’re going to be in six different places next year already. So that’s what drives me, man. That’s why I’m here.

Chris Arnold:
And let me tell you guys, this stuff matters because, Matt, one of the reasons that I love your tech is that it’s efficient and it works, but the second thing I look at is if I’m paying money to a business, right, and I’m supporting a piece of tech by using it promoting it, what’s the guy or woman behind the scenes look like as this grows. I love the fact that you built this so that you can go out and impact the world. I mean, I just find that fundamentally as a sense of social entrepreneurship. You’re building businesses with a cost, which I love. And so that’s one of the reasons I back you.
Sharad, my man, tell us about it, man.

Sharad Mehta:
Yeah, my wife tells me any time I answer this question I always have to start with I’m happily married, okay?

Chris Arnold:
You’re a smart man. You’re a smart man.

Sharad Mehta:
Well, my wife and I have been together more than half our lives now I’m 37. We’ve been together for 19 years and we have two kids, a boy and a girl. I’ve been a full-time real estate investor since 2011. I do by investing in Northwest Indiana right down to North Chicago in Lake County. And we do fix and flip. We do some turnkey properties. I have a property management business. And then I’m the founder of REsimpli, so that’s where it started from.

Chris Arnold:
Yeah. And if you don’t know Sharad, I know him really well. Anyone that does would say he’s one of the most genuine guys that you’ll ever meet. You just get straight genuineness with Sharad. Now, Sharad will always never really talk up what he actually does, but I’ll touch on it. You’re also a guy who owns a lot of rental properties free and clear. Talk a little bit about that because I think it’s important for people to understand that if you’re launching tech, you have your hands in the game. It’s not that you’re just a tech guy that came in to the real estate industry to size it up. You are a real estate guy who was in the industry working and then needed to build something to better. But talk a little bit about what you have in the portfolio.

Sharad Mehta:
Yes. I started out buying rental properties, so my wife and I are huge fan of Dave Ramsey. Everybody knows him. Even to this day we live off lower of the two income, save the higher income so we just basically started off buying rental properties. I started out in 2010-2011 timeframe. So just started buying them cash.
I bought 50 properties on 75 doors, 95% of that is paid for free and clear. So from that, I started out doing that, and then from rental properties I got into flipping and then wholesaling. So my journey was opposite of what the traditional investor would start out with. That’s how I started out with.
I own a property management business. We do about 40-50 flips a year. And then we manage about 150 to 175 units between my properties and other investors. So, yeah. Everything that we’re doing in recently is I’m using it day in, day out. So yeah, it’s nothing that we’re just a tech company doing this on a site and no idea about the real estate industry. And so we’re doing flipping, we’re doing wholesaling, we manage our properties, so everything that we’re building is coming from experience or [inaudible 00:07:51]-

Chris Arnold:
And I love that. Because you had your hand in all these things you’re just a wholesaler, you’re not just buying whole [inaudible 00:07:56] and flip. I think that the diversity of your experience has what’s really placed you in a position to build a CRM that’s super-relevant and applicable to us. So it’s always funny to hear someone’s journey for why they needed to do what they needed to do to level up. And so you needed to do all those things in order to build us a great product, it made sense to understand all the different exit strategies.
So, Matt, let’s get over and let’s kick down to the meat, right? Why did you start Rehab Estimator Pro and tell us specifically what problem you’re solving with it?

Matt Hedstrom:
Great question, because I think we all, when you find good tech out there it usually comes as a result of somebody needing it themselves, right, and so they built it out. I have a very large short-sale negotiating business and it’s really completely hands off, but we ran into a big problem with meeting the BPO agents where we needed really detailed, good itemized scopes of work for all the repairs in the house that we’ve tried so many different systems online. Because you need them fast. You need them accurate. You’re not trying to manipulate anything. We needed accuracy and when the company we were using crashed, there was nothing.
So I said, “You know what? Let’s do this. Let’s create a simple system that I can give to any one of my negotiators who are not trained, a tool to put in their hands that they can go and just walk through a house in 13 minutes or less without a tape measure and get an accurate repair estimate that we can use for our short-sale negotiations.”

Chris Arnold:
So you took one of the bigger challenges in real estate, which actually is pretty much fun to address because you and I always laugh about it. People teach you everything, but when it comes to the rehab side, they’re like, “Oh, you’ll figure it out.”

Matt Hedstrom:
Oh, yeah, yeah.

Chris Arnold:
“Yeah, yeah. It’s $20,000-$30,000 [inaudible 00:09:39] you have.” What I love is that the solution that you came in with was to take the rehab process for those of us, like me, who in terrible in understanding construction. Again, my deal is I’m good with my mind. I’m terrible with my hands. If it requires my hands, I outsource it as much as I can. But you are able to come in from a solution standpoint and make this easy even, I think, more importantly for someone that’s newer to the game. Because what do you always tell me? The two things that you have to get, right and can’t get wrong is what?

Matt Hedstrom:
Right. Two things you can never screw up really in any deal, in any deal, is ARV and repair costs. We’ve got the MLS for the standard for ARV that everyone uses. No appraiser or no bank will accept anything from a Redfin or a realtor.com. It has to be MLS. So why, when it comes to repair costs, is there zero standard out there? Not-

Chris Arnold:
No, absolutely. What you are is you are becoming the industry standard nationwide, which I love. That’s why I love this solution to just … I mean, if you’re listening, this totally makes sense and it should. There should be such simplicity behind the solution to the problem. You’re like, “Duh. Why hasn’t anyone else done this?”

Matt Hedstrom:
Yeah.

Chris Arnold:
Sharad, let’s kick over you, buddy. Why take the time to build this and what specific problem are you solving for us?

Sharad Mehta:
When I started my investing in Indiana, I used to live in Chicago. Then in 2015, I moved to California. I live in Canada now, but when I moved to California, I still kept my business in Indiana. We were doing lots of deals. When I was out of state, I started looking at all the systems I would need to run my business. When you’re there you don’t really notice these things, but when you get to step away you notice, “Holy crap. There’s lots of moving pieces and everything I need to run my business.” Especially I come from an accounting background. I used to be a CPA, so data tracking is a big part of what we do in our business, make sure we know our costs per lead, costs per ROI.
So we didn’t find anything that I could just log in and have everybody on my team, from my project manager, to my acquisition manager, to my VA and just be in one system and running the business, so we decided to just create it. It has, over last the three or four years, we’ve built it and it is what it is now, based on what my personal need was and then just growing from there.
Every quarter we’re adding new feature to get rid of another softer piece.

Chris Arnold:
I feel like, as I hear you say that, that the problem that you’re really solving is the problem that we have in efficiency. If I had 10 different systems, that means I’ve got 10 different log-ins. I guess maybe using GlobiFlow to try to make all these things communicate, but that breaks down. Again, I know pre-REsimpli, my COO would have those days where I would call her, she’d be frustrated. I’d be like, “I guess you’re trying to fix something on the tech side?” She’s like, “Yeah, this system is not communicating with this system.”
And then for me, running an organization, right, that’s a waste of time to have my COO spend half a day trying to get into fix the tech problem. So what I feel like you’ve done is you’ve driven up efficiency, which is speed, which makes us more money by taking everything that’s ala carte and just putting it into one place.

Sharad Mehta:
Exactly. Because then, like you said, if you have 10 pieces of software, they might work really great by themselves, but then that’s not your entire business. They’re a bunch of other pieces that you need and they don’t speak with each other. That’s where the inefficiencies come in. You might be using CRM and they’re using a different platform for something else. They don’t speak with each other.
You might be doing one thing in your CRM and then you go into your accounting system that tells you something else. So that’s what our goal was, to bring all these pieces together, so everybody in your business, from your bookkeeper to your accountant through CEO know exactly what’s going in their business and they can just focus on their own thing. So they’re not overwhelmed with everything, they’re just going and doing their own piece and then everything is just integrated.

Chris Arnold:
Yeah. And I’m sure you can agree, Matt, looking at Sharad’s tech that he’s taking a massive undertaking, right? I know what you know.

Matt Hedstrom:
Yup. We’ve talked quite a bit and it’s interesting. His dev team right now, we know how many people are on it because we went through all of those steps, but he’s … When you take guys like us, like Sharad and I, we don’t have a tech background and then you’re using people out of the country and you’re using different … It is a lot to manage. It is a lot.

Chris Arnold:
Absolutely. Matt, if I’m listening, tell me what a couple of the best features of your software are that are going to help me. If I’m looking in size and the stop I’m listening, I’m going, “What’s I it for me, man? What’s the best couple of things this system can do for me?”

Matt Hedstrom:
We’ve got coding in there right now that it’s going to do two things that nobody else out there does. One is, even with ARV, we still teach you to do your due diligence because everybody gets trained how to do comps, right? But it is going to use Zillow data and square footage data to give you an ARV to start with. But it’s also going to code those comps as far as it gets into yellow and red coding if you’re moving away from a target too much, bedrooms, square footage.
So it’s going to drop that in the beginning, but then it’s also … This is a checkbox system. It’s based on the square footage of the house and these numbers are accurate everywhere. You basically just go down and it forces you to look at every component aspect of the repair costs when you’re going through potential rehab, wholesale, any, it doesn’t matter, and you just check the box, you’re not measuring anything.
Then, after all that, it’s going to give you three offers. One of those is a cash offer and it’s going to spit out a one-page contract right there.

Chris Arnold:
That’s pretty efficient man, the ability to walk in. And you said you can do that in 13 minutes or less. The checkbox system I’ve learned, for us is to be so crucial because it keeps us from oversight, missing something, right? If I just walk into a house off the top of my head, how am I going to remember in that house to make sure I took a look at everything? And I say myself, I see this as [inaudible 00:15:52]. I know it’s not Chris out there because he doesn’t do it, but our team utilizing the value of that. And the fact that you can just spit out a one page contract from this after the ARV that’s being automated and, of course, the rehab estimate, I think is super cool. Those are great features.
Sharad, what about you, man? Again, this is a tough question for you because you’ve got countless features. I mean, that’s what makes your system is the fact you have so many features, but what are a couple, man, that just personally man, you love and you think is really valuable to the audience that’s listening?

Sharad Mehta:
Yeah. I have to note, before starting working with developers I didn’t have much gray hair and now it’s just, it’s going crazy, man. It’s the most amazing blessing and curse working with development team. When things come together, it’s amazing, but get to the end … For us, I think it would be the fact that you can login and not create CallRail, for example, not need Google drive Dropbox. The CRM is built in. You don’t need QuickBooks. You don’t need a separate dashboard. Some of the other platform that basically take data from your QuickBooks and your CRM and then you have to pay for a separate subscription to get all the data.
So I think for us, that’s the most exciting part as you just login and it’s just ready to go. You type in the area code, you can buy the number. Everything that you need you can call, text, email and you can send [IVM 00:17:18] just by a click of a button. So I think that’s the exciting part for people that are investing, they need all these features, but now they’re not having to go into all these different platform. They just login, everything is there all integrated. They don’t need [Sapier 00:17:34] or anything. It works on the login.

Chris Arnold:
It gives such convenience, as you said-

Sharad Mehta:
Exactly.

Chris Arnold:
… only a click of a button away. And the other thing I can tell you, which I think is just such a huge feature. I know with most people they don’t track their KPIs. I know with students in REI Radio that are newer. They’re just so busy. I know I need to be tracking my metrics and I want to get around to it, but I just don’t have time. It’s a beat down to do that annually through an Excel.
[Trud 00:18:03] your system has automation in there and a dashboard for metrics and KPIs and does it all for you. So all you got to-

Sharad Mehta:
Exactly.

Chris Arnold:
… is look at the dashboard and in real time it’s telling you how much money you’re making on any particular marketing channel that you’re using and cost per lead, cost per acquisition, any of that type of stuff. I think that that’s one of the best features about your systems.

Sharad Mehta:
Yeah, exactly. I mean, you just log in, that’s the first page that you see is your KPI dashboard. I mean, at the end of the day, that’s what you should be using to drive the decisions in your business. And because it’s a very hard process to get there, that’s the thing we’ve simplified. You just login. It’s all the data is there.
You don’t have to do anything, just login, it’s right in front of you and you can make better decisions from it. I think that’s the exciting part is when all these things start coming together, the amount of data that we can provide, I think that’s where the huge, huge ROI will come in knowing cost per lead for every single campaign down to how much detail you want. That’s that’s the biggest value add in my opinion.

Chris Arnold:
Yeah. And I hope you cut that little nugget that Sharad dropped there, that your decision-making should be based on the data. And you’re probably listening and going, “Yeah, I get that,” but let me tell you, I find more people make decisions about marketing and things in their company based on feeling rather than actual data and fact. It blows my mind. People just go from the gut and the feeling and go, “Yeah, I think that’s profitable. We’ll continue to pour money in there.” Please don’t do that, if you’re listening.
Have a KPI dashboard and be making decisions off of math and data or, if not, it’s going to bite you at some point. Trust me. So if I’m listening, Matt, hopping back over to you, people love stories, right? Tell me a story about someone that’s used Rehab Estimator Pro and maybe something it’s done for their business. People love love stories.

Matt Hedstrom:
And done for their business. That’s great. I mean, I love telling recent stories because I have them every week. I’ll just, honestly, just a couple of days ago, I had a half day that it was basically a consulting gig, but it was strictly about REP and had actually heard about it through you. So it was really neat in my home state here that it’s happened. So he’s running consistently for the last three years, I’ve watched 10 to 12 flips a month. Okay? He does wholesales as well, but few of those.
He’s bleeding out. He’s bleeding out. He didn’t know where it was coming from, so we basically, he jumped on REP. He uses a huge Buildertrend because he’s basically running a huge construction company. But we found that his problem, as big as a guy like that is, 10 to 12 flips a month consistently, that’s insane. Who wants that anyway, right?
But we found on the front end you know what he’s selling these jobs? With a one page document that he brings into the house and chicken scratches on, okay, and that’s what the entire job is based in. I mean, we broke down three of his last … What I love to do is take it real time. My system works. I will throw it at anything. So we took his three jobs on the board that he’s doing right now and put it into REP and found exactly what the problems were. Then we looked at his current QuickbBooks right now and he’s got one that we came within less than $1000 on our front end, okay, on repair costs, 51,436, something like that. He had 51,000, but he’s at 77,000 right now into that job with his labor.
The problem is it’s like that checklist you were talking about. There were things that in his head, he went, “Oh my gosh, that’s right. There were foundation issues. I completely forgot to write that down, but I saw it, but we got talking and I forgot to do that.” And so we went on the list and showed him the things with pictures that he didn’t put in. And this is the guy who’s been a contractor for almost 20 years.

Chris Arnold:
That blows my mind. This guy, this is not somebody that’s a rookie, this is someone that’s seasoned and because there’s not a checks and balances based on tech and there’s still mistakes being made. I mean, that’s my biggest takeaway. It doesn’t matter. I’ll get good at something you get, there’s got to be something there that always reminds you of all the details or they’ll fall through the cracks.

Matt Hedstrom:
Yup. No. I think Buildertrend is $500 bucks a month that he’s paying for all this tech software, but on the front end he’s using a silly piece of paper that he just writes notes on and that’s how he’s getting all of his deals.

Chris Arnold:
I think there might be some listeners going right going like “[inaudible 00:22:41]. I’m that guy, I’m that girl, man, who walks out with the notepad.”

Matt Hedstrom:
We all are. Look at, we all bring our yellow pad.

Chris Arnold:
No lie.

Matt Hedstrom:
Right.

Chris Arnold:
Sharad, tell us a story, man … Matt, by the way, that was a fantastic story. Sharad, tell us a story, man, about how your software is actually impacts somebody that’s using it.

Sharad Mehta:
I mean, when we started out our company we called REsimpli. The reason for that was because we wanted to create something that was super-simple to use. So, last week I was talking to an integrated offer company, a big wholesaling company and she is over 55. So she’s not super tech savvy, like most of our users. So, I was on a call with her and she’d called and said, “Hey. I just want to say thank you that the system that you created it’s simple to use,” because she was very intimidated when they were switching over the system that it would be a huge learning curve for their team, especially for herself. Just getting onboarded, learning all the systems, having to figure out how to all this work.
With our system, she said she logs in, everything is already set up. There’s no learning, there’s you watch a simple demo video, “Okay, this is how I buy a phone number. This is just how everything works.” So she was very, very grateful. I mean, that’s the stuff that gets us honestly excited because that was our vision when we started the company, was to create something that’s super simple to use on the front end, but the backend is very, very sophisticated. Everything is tied in. Just to get that appreciation from someone who sees where we’re going with this thing, that’s very, very rewarding.

Chris Arnold:
That’s cool. So you’re telling me RE is simply is just more than a clever name?

Sharad Mehta:
It is, yeah.

Chris Arnold:
You’re making it simple. It’s true. I love that. You’re talking about someone coming in going … And utilization of a new CRM of software. Again, things like Infusionsoft or things like that, that I know buddies have tried and come back and just said, “Man, that was an absolutely nightmare just because of the complexity of it.” Which I think a lot of us feel trying to transition over to a new system and yours is so simple. Sharad, I can tell you that get that Sierra would say the same thing, our COO, so we transitioned over to your system.
We’re a big team, right? We have a lot of data. Then we had Podio and that transition to over REsimpli she’ll tell you it’s honestly been simple. I think that’s a great thing to emphasize because that’s probably people’s biggest concern is it’s going to be complex.
So getting back down to the last couple of questions as we start to wrap up, Matt, what can people expect in the future for Rehab Estimator Pro? Talk a little bit about your vision/

Matt Hedstrom:
From the beginning, this is something that we’ve built out a lot of other pieces inside of it, wholesale calculators, cashflow for rental properties. There’s a seller net sheet inside of there and we put the brakes on that. But when we had our vision board up a couple of years a couple of years, all the things, “Hey, we want to add this, this and this.” But, to be real honest with you, man, we have found that we want to stay right in our lane with keeping it. My plan is not to build a CRM or a full-blown project management tool. It keeps us distracted from what we do best because nobody else does this out there. Nobody else does this well. They’ve tried. There is not a product like it and so I just put …
I had a ton of hours this last week into massive updates, pricing and we’ve added them, up, 200 lines in the backend of the system for more experienced investors. For things like skylights, or instead of double-hung going to casement windows, things that we don’t even want to scare people with on the front end. We want this to be able to be used by your bookkeeper. Okay. So the complexity on the backend is also there, but I want to stay in that space and keep building that part out and not develop this huge, this other tool that we just keep adding things in. It gets diluted.

Chris Arnold:
I think that’s great. I mean, it’s the old principle that less is more, right? And you’ve kind of drawn a line in the sand and you’ve put limitations on where you’re going to go and you’re saying no to other things to keep the purity of the system. Because again, how much of us have used a tech that started out great and that owner started listening to everyone telling him, “It needs this bell. It needs this [inaudible 00:26:56].” Before you know it, it lost the authenticity of what it was meant to be and so I love that, as a future vision for yourself and just staying on the landing. Keep it simple.

Matt Hedstrom:
Yup.

Chris Arnold:
What about for you, Sharad, for people sizing up your system, using it, what can they expect? What’s your vision for the future. I know what it is, I’m [inaudible 00:27:14].

Sharad Mehta:
Oh, man. We have lots of thing coming. I mean, we’ve just released our [inaudible 00:27:22] for dollar feature in our app, so we’re feeling that out. Websites are going live next month, so that’s exciting. Call flow is going live, list stacking is going live. For us, our vision from day one has been we want something that’s super simple to use. And for investors, when they log in, they should be able to run their entire business for one platform. That’s what we’re going towards.
I mean, we’re talking everything from marketing, getting leads from marketing all the way to filing your tax return and everything in between. So that’s-

Chris Arnold:
I love that. So that means if I sign up and I’m utilizing your system, my expectations, Sharad, is if any new software comes out, any new pieces of tech that provide a service, you’re probably going to size them up figure out how to put that back into your own system. So we get it to keep us from having to continue to go down ala carte path.

Sharad Mehta:
Yeah, we already have, our growth maps is already laid out for through the end of next ye ar. It’s a very aggressive roadmap. We have development team of 25 people now. We’re going very aggressively towards [crosstalk 00:28:32]-

Chris Arnold:
Sharad’s taking over the world, Matt.

Sharad Mehta:
No, man. Honestly, it’s about adding value, man. It’s about just simply adding value. I mean, it’s just stuff that I would need in my business, I guess, where it started from. When I login, this is how I would want to run my business down to the support team, and that’s what we want to provide to investors. I’m excited.

Chris Arnold:
Matt, what do you appreciate as a software guy most about Sharad’s product, what he’s produced for us?

Matt Hedstrom:
Honest, that’s great. Now, I’ll tell you what. I’ve used every system out there. It is a complicated and long road, isn’t it, when you have to switch CRMs. Everybody started Podio-based years ago and there’s still big systems out there on Podio. But, man, Sharad has got it all nailed down and I love it, man. It’s easy. You login, everything’s on that left side. You can click wherever you want to go and, like he was talking about, you want the things built in.
Man, you can call from there. I don’t need $30 bucks a month for 10 numbers at CallRail. I don’t need PATLive, I don’t need … There’s so many tools in it that are so unique that I haven’t found one system out there yet that takes everything as a package like he has. The QuickBooks part of it as far as not needing that, is so exciting for me on that end too because I can just hand something over to my CPA at the end of the year and I don’t have to build chart of accounts or fixed assets in QuickBooks any more.
It really is, like you said, business in a box. You can run everything from it. The best part, too, about that, is you still need a tool like mine. I don’t see any other tools you need because you have to take and put a number into his system to run your whole job out of, but you can do that. You can take it and run as project management through Sharad’s system, through REsimpli. But you still need your numbers and that’s why it’s so complementary. I love it.

Chris Arnold:
Yeah, absolutely. That’s why we use the both system. Sharad, what about you, man? What do you appreciate about Matt’s system.

Sharad Mehta:
Oh, man. First of all, I have to say coming from his own background, but then created by someone who actually uses the system in their own business day in, day out. I think that makes a huge difference. You can really tell it’s created by a real estate investor and not by a tech company, so I think that, and it’s super simple to use. That’s, for us, when we’re looking at any software it has to be simple to use.
I mean, yes, you always expect the end result should be what you expect, but the path to that end result should be very straight and that’s what I think Matt has done. I mean, we’ve tried other systems on … Like you said, some systems go in and they try to overvalue with 10,000 lines of scope of work. It’s just when you start off with that, people not going to use it, decided that they’re not going to use it because it’s very complicated. It should be a checkbox. Do I need a roof? Checkbox, yes.
I mean, if the numbers are off 5%, who cares? At the end of the day, it’s not the end of the world, but just the amount of credibility that you get, you present that offer to your seller with all the numbers, you’re going to be way ahead of any other investor. And on the backend when you’re wholesaling you provide it to your end buyer, they’re just going to be super, super impressed because that’s the joke with regular state wholesalers, they’ll just say, “Oh, this property needs 20,000 rehab.” How did they come out with 20,000? “Oh, it sounded like a huge number,” but that’s not how rehab works. You need to have itemized and Matt has made super simple, very accurate, that’s the amazing part.

Chris Arnold:
Yeah, I love that. Love that. I’ve seen y’all’s opinions as guys building software about other software. So Matt, let’s close it out. People want to know, man, your system sounds cool. Sounds expensive. What’s this thing cost? What type of deal can you give?

Matt Hedstrom:
I keep getting told that. “What? How much? That’ it?” So through you, Chris, it’s less than $30 bucks a month, so you’re going to get a 70% savings right off the bat, so that is if they go through you, that is-

Chris Arnold:
That’s 70% lifetime?

Matt Hedstrom:
Yup. Lifetime, locked in.

Chris Arnold:
70% off. So rather than being, what is it, $97 a month it’s $29 bucks, something like that? Yeah. If you want to check out Rehab Estimator Pro and, again, you want to get the discount, go to RehabEstimatorPro.com and make sure that you put in the promo code REIRadio, so RehabEstimatorPro.com and then put in that promo code REIRadio and that’s going to get you 70% off monthly for a lifetime. Again, it’s $29 a month.
I just laugh because one rehab, right, that you would have got wrong that made you X amount more, I mean pays for it for 10 years. That’s just one [inaudible 00:33:32].

Matt Hedstrom:
Right, right.

Chris Arnold:
What about you, Sharad. I think when people hear your system it might sound a little bit intimidating like, “This thing’s going to be super-expensive.” What’s the cost and what deal are you offering those that are listening today?

Matt Hedstrom:
Yeah, it’s $99 bucks a month and then somebody who signs up for your reference, they get 20% off the first month, they get list stacking and list stacking included in their pricing, and get discounts on future updates and releases that we made. So, it’s $99.00 a month, everything is included, so you’re not having to pay for anything separate. It’s all into it, it comes in the price.

Chris Arnold:
Yeah, but I continue to know you. I don’t know how in the world you do it, you do it with that price, but I’ll take it. It’s a fantastic price for everything you’re providing, Sharad.
Again, if you want to check out REsimpli got to REsimpli.com. That’s R-E-S-I-M-P-L-I.com and just do forward slash Chris, C-H-R-I-S. That will get you that list stacking for life as well, which you would [inaudible 00:34:32] an additional $100 bucks. So not only that, promo code get you $100 off a month, which is a great deal. Of course, a nice little 20% kicker off for the first month is awesome.
The other thing, wrapping up, I can tell you about these guys is these guys care enough about their system that I know, at times I hear about you guys getting on a call with someone that’s starting the system and asking questions. That normally doesn’t happen. I don’t know that I’ve ever really talked with people that are the owners of the software company answering a question. Normally they don’t even have a phone number. We have to email them and get in queue and wait for a response.
So I think that shows a lot about the personalization of what you guys do, that this is your baby and you guys truly care about it as well. So awesome. Well, [inaudible 00:35:16], man, thanks so much for coming on. What a cool show.

Matt Hedstrom:
That was dandy [crosstalk 00:35:20].

Chris Arnold:
[crosstalk 00:35:20] both you guys on and, again, we’re talking about efficiency, what a better way to do that than talk about two pieces of tech within 30 minutes? Come on.

Matt Hedstrom:
[crosstalk 00:35:28] nailed it. Got it.

Sharad Mehta:
Yup.

Chris Arnold:
Well, to the rest of you guys, thanks so much for tuning in. Until next time when we add more value, we can catch you soon. Thanks so much.

Matt Hedstrom:
Awesome. See yeah.

Chris Arnold:
Thank you, guys.

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