If you are having a difficult time reaching the number of deals you intend to close each month, there is one place you should look into first—your pipeline. Oftentimes, you fall short on your goals because you don’t have enough prospects to make offers to.
If you have a lead flow problem, you have come to the right place. In this episode, virtual investing mastery coach Lauren Hardy shared four easy strategies you can try to add 25 leads to your pipeline each week!
Don’t forget to tune in to today’s short but meaty episode. You just might discover the perfect strategy that will fill your pipeline to the brim!
Wholesaling Quick Tip – 4 Ways to Get 25 Leads Every Single Week
I’m here to talk about all things virtual real estate investing. The topic is Four Ways To Get 25 Leads Minimum. The reason I thought about this was I noticed that a lot of my coaching students were having a hard time making the amount of offers that they needed to make to reach their goals. When you look back and dissect what is going on is, they had a lead flow problem. They did not have enough leads, so they did not have enough leads to make offers on, so I gave them some ideas. You have to go back and figure out how to put more leads in your pipeline so you can work on them and you can make more offers every week, which is going to lead to more contracts and deals closing.
A lot of people are having a hard time making the amount of offers that they need to make to reach their goals. And the reason is they had a lead flow problem.
Text Messaging Campaign
There are different ways that you could bring in more leads. Number one, a text messaging campaign. You could use a system like BatchLeads.io and you could import a distress sellers list, maybe something like a vacant sellers list or a tax lien absentee list in there. Text out 2,500 sellers and see where that gets you. With a 1% response rate, you should get 25 rough leads from that. You may even get more, to be quite honest. Number two, you could do a direct mail campaign.
Direct Mail Campaign
Let’s assume a 1% response rate. If you mailed out 2,500 yellow postcards that say, “Mr. Seller, I am interested in purchasing your home at 123 Main Street. I can pay all cash. I’m buying six homes in the area and I need six more. Please give me a call.” Put your phone number in there and say some other great, nice things to get them to call you. If you have a 1% response rate and email 2,500, that is 25 leads. Maybe mail a little bit more because you may struggle with a 1% response rate but start with 2,500. The next thing you can do is driving for dollars. You could get the Deal Machine app and you could virtually drive for dollars.
Driving For Dollars
In about 45 minutes, you could probably pin 25 houses. You can cold call or send a mail piece out to those 25 homes that are run down a unique list that nobody else has. If you did that an hour a day, think of how many extra leads you would have every week. The next thing you do is cold calling a basic distress list like a vacant seller list or a tax lien list. If you cold called 1 to 3 hours every day and you were averaging maybe 1 to 3 leads an hour, think of how many more leads at the end of the week you would have.
Stick with an offer goal. Every day, a minimum of three offers would be a good idea.
These are four ways that you can bring in more leads and these are ways that you don’t necessarily have to do yourself. You could hire this out. You could have virtual assistants help you with your driving for dollars campaign. You could outsource mail. That is very easy to do. You could outsource your text messaging campaign. You can hire a virtual assistant to text for you, so that all you have to do is focus on the leads that come in and make offers every single day. I always tell people, “I need you to stick with an offer goal every day. Minimum three offers a day, but I would love to see you doing five a day. That gives you 25 offers a week.”
If you are doing 25 offers a week, you should be closing one deal a week. If you are not, then we need to talk. If you guys like this advice and want to learn more about my Virtual Investing Program, I want you guys to go to www.WholesalingInc.com/Virtual. I would love to talk to you and teach you more about different ways to market to sellers in a virtual market. I would love to hear from you. Thank you guys so much for reading.
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About Lauren Hardy
Lauren Hardy is a Virtual Investing expert and Real Estate influencer who owns multiple companies in the real estate industry including real estate investment, coaching, and software companies. She is also a Wholesaling Inc coach and co-host of the Wholesaling Inc Podcast.
Her experience in the last decade has been focused on real estate investing and creating products and services to serve the real estate investing community. If you are interested in investing in real estate virtually, house flipping, or virtual landlording, Lauren’s your girl.