Posted on: May 28, 2020

If you’re truly passionate about wholesaling, you can surely attest the business can reward you in more ways than you can possibly imagine. Case in point: today’s guest earned a massive $85,000 assignment fee from just ONE wholesale deal!

Max Fisch eats, sleeps, and breathes real estate. The great thing is his efforts never go unrewarded. Over the years, Max has learned so many techniques that has helped him run a really thriving wholesaling business. The good news? He shared many of the techniques he has learned (and used) in this episode!

In addition, Max also dissected a lucrative deal he did and how he made it happen (hint: never underestimate the power of doing multiple follow-ups!). Can’t wait to do those massive deals? Start by listening to this episode!

Key Takeaways

  • Three parts of the wholesaling business
  • How he determines the best strategy for a specific property
  • The marketing channel he used when he first started out
  • Breakdown of a lucrative deal he did
  • What went through his mind when he closed a huge deal
  • His advice to those who would like to hire cold callers
  • Key things one should look into when looking for cold callers
  • How he’d find a deal with only $100

RESOURCES:

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Episode Transcription

Brent Daniels:
Welcome everybody to the Wholesaling podcast, America’s number one podcast for new real estate investors, where we know that finding discounted property, is the most proven path to financial freedom. I am your host, Brent Daniels, Mr. TTP, and I am telling you guys, if I could do this, starting out at over $700,000 in debt from a personal judgment, and build a million dollar real estate wholesaling business, so can you. You absolutely can. So let’s get excited. Let’s get fired up. This is going to be great. This podcast interview is going to be really excellent. I’ve been waiting for this for a few months. I’m going to be introducing to the Wholesaling Inc podcast, a incredible wholesaler that also has a cold calling company, which is interesting. We’ll get into that, but more importantly, we’re going to break down a massive deal that he has done in Philadelphia, Pennsylvania. I’d love to introduce Max Fish to the Wholesaling Inc podcast. Say hello, Max.

Max Fish:
Hey, how you doing guys? Thanks for having me, Brent.

Brent Daniels:
I’m excited to have you on here. We’ve been talking a lot, and we’ve been going through, because I am personally… I tested out Max’s cold callers. Obviously guys, this is your first time listening to this podcast. I truly believe that you can build an incredibly profitable real estate investing business, by being extremely proactive. That’s what TTP means. It means talk to people. It’s like a command. It’s like an action. I mean, there’s some people talking to a lot of people, but making as many calls as you Max. I mean, you’re making a ton of calls, you have built your business being proactive. But you’ve been in this awhile. You’ve seen the ups and downs. You’ve tried everything. Let’s talk about you. Let’s talk about how you got this business, and let’s talk about the evolution that you have taken, and then we’re going to really get into… sink our teeth in how you got a massive deal, and how other people can too. So tell me about you Max.

Max Fish:
Yeah, you’re right. I’ve been doing this a little while. I got started in the business in 2002, bought my first property on a whim. I had started about, I want to say maybe… Oh, I don’t know, like six months prior, in the mortgage businesses in originator. And of course, I’m in the business six months, so I know everything there is to know, and I figure, let me take some action. And I had sold a property, that was actually one of the last properties, that a builder was selling in a development. And he had actually used it as a model.
And so I call him up, he gave me a number. I want to say it was like 200 and something thousand. I don’t remember off the top of my head, I remember the profit. But I knew it was a good deal, so I bought it, and ended up… pretty light rehab, put like 15 grand into it, and sold it… No, three. Since then, I’ve been in different, I guess, aspects of the business. Again, mortgage origination, I was involved in commercial real estate finance, and today I do everything from rehab, to wholesale, to whole-tail. And then like you had mentioned, the cold calling business. Full time, love it. Eat, sleep, breathe, real estate.

Brent Daniels:
This is something interesting, as there’s certain progressions in your wholesaling business. When we’re starting out, we’re just trying to get our first deal, we’re just trying to find somebody, a distressed property owner that has a problem that we can solve. And we get our first deal, and we’re feeling excited about it. And then we start building, and then you really do have different options. I think that this is an important point to make here guys. Wholesaling isn’t just meaning, you assign a deal, and you make an assignment fee. That’s not what wholesaling is. Not my definition of it. Not Tom Krol’s, not Cody Hofhine’s.
The definition, to me, is you are sourcing real estate opportunities, that’s what wholesaling is. Just the act of sourcing. And people aren’t just bringing into, you’re paying a premium for them to bring deals to you, and they get paid. No, you’re actually going out there, you’re getting the deals from the actual distressed property owners. And what Max is saying is, he has different avenues for exit strategies. Because in the wholesaling business, there’s three parts. You are lead generation, you’re conversion, and then you are exit strategy, or disposition. So you’re saying, you do whole-tail, wholesale, and flips, how do you determine… Do you look at every property, run it through some sort of filter and determine, what is the best strategy for that property?

Max Fish:
Yeah. I mean, I think in short, that’s a good way to look at it. So I don’t do anything virtually, I’m kind of old school in that way. I’m only in the Philadelphia market. I do try to look at every property, especially the properties that we buy. And I think that I’ve learned the different neighborhoods within the Philadelphia market. For those who don’t know, I mean, Philadelphia is a very large city, geographically speaking. There’s a lot of land.
So you learn the different neighborhoods, and I think a good way to break it down is when a deal comes in, and it’s in a certain neighborhood that maybe sets off a bell, then I take a good look at it. We run it through, and if it makes sense, then sometimes we’ll buy it and rehab it. Other times, if it’s a big profit spread, we would like to buy it and relist it, whole-tail as they call it. And then, the stuff that doesn’t fit our model, we will typically wholesale. So we’re typically looking at deals with a $250,000 ARV or higher. Because look, it costs the same amount of time, and energy, and money, to rehab a deal that you’re going to sell for a hundred thousand, as it does for a deal you’re going to sell for a million, so we typically will wholesale the smaller deals away. And we don’t hold any residential real estate currently.

Brent Daniels:
Got it. So it almost sounds like you’re a flip first, and if it doesn’t fit that model, you’re looking to wholesale.

Max Fish:
Yeah. I mean, assuming that we have capacity. At one point, we had, I don’t know, 9 or 10 going at one time, and that’s pretty crazy. So now we’re kind of three or four, maybe. So it’s not as clean cut as… If we can rehab it, we do. Two, we’ve got to have the capacity, we got to… time of the year, obviously seasons here, we take that into account. So there’s definitely some things that go into it. But yeah, if we can rehab it, that’s where we’re going to maximize our revenue, and that’s what we’re going to shoot for if possible.

Brent Daniels:
Well, and it’s interesting, not often do we get to interview somebody that’s been in the business for 18 years. I mean, tell me, walk us through, because I think it’s important to look back at what worked, and see what isn’t working, and what’s working now, right? I feel like it’s always like the book, Who Moved My Cheese, when it comes to lead generation. I mean, it really is.
There’s a lot of different things there. And if you’re not familiar with that book, basically the cheese… The deals aren’t going to be in the same place every single time. If you’re doing direct mail, it’s not going to always work. If you’re doing paper click, it’s not always going to work. If you’re doing a text blasting, or voicemail drops… Obviously, I’m biased here because I push cold calling. It’s been the only constant that I’ve had for the last 16 years, is consistent deals with cold calling, because it’s proactive, because you’re constantly building up your pipeline for leads, that eventually just start popping, and you get consistency with your deals. But what have you seen? I mean, did you start out in this business traditionally, marketing?

Max Fish:
Actually, it’s funny. So yeah, again, started out in the mortgage business, and I would actually physically take paper flyers around to real estate agents, to drum up business, physically meet with folks, take builders out to lunch, that kind of stuff. Well, we didn’t have Facebook advertising, we didn’t have… Heck, even some of the cold calling, and different digital technologies that we have today, we didn’t have back then. So yeah, I was very much hands on, meeting face to face, a lot of traditional marketing. I did some direct mail, but it was nothing to the scale that you see today. I mean, I know guys, even in my market, that are doing 25, 35, 50,000 mail pieces. I was maybe doing five to-

Brent Daniels:
Per month?

Max Fish:
A month. Yeah, a month. I was maybe doing 5 to 10. But again, it was more face to face, more about the relationship. I focused on what we called at that time, special finance, or subprime loans. And basically, we were working with people with challenging situations, not just bad credit, but maybe recent bankruptcy, or… Interestingly enough, a lot of the same folks that we deal with today in the wholesale space, people that were motivated in some way, or had some issue that they had to overcome, they didn’t have the A-1 credit, and a great job, and could just go to their local bank, and get anything they wanted.

Brent Daniels:
Got it. Let’s get everybody excited. Let’s break down a massive deal. Let’s talk about the deal that you did that… And when I define… Anybody that has listened to this, knows that I define a massive deal as a $50,000 net to you in your bank account deal. I’d push everybody in the TTP family to it. In our first conversation that I do in our welcome call, when somebody joins the TTP program, that is the first thing that I push them, is they need to get a massive deal as quickly, and as often as possible.
Because truly, in this business, we find what we’re looking for. It’s that whole… I know there’s a fancy scientific word for it, but it’s that mental intent that you have, that once you buy a car, you see that car everywhere, your wife’s pregnant, you’re pregnant, you see pregnant people everywhere. If you’re looking for massive deals, you will find massive deals. And Max is going to break down exactly how he found one, and you can take this experience, and implement it into your business. So let’s break it down.

Max Fish:
Yeah. So this deal was a little bit different. Again, doing business in Philadelphia, we were actually, not myself, but my acquisitions guy, was driving by a property. So we identified the property, and sent mail… all the usual channels. And even knocked on the door, had no success. And at the time, I think I was, I don’t know, maybe three months into TTP. I had just gone through all your videos. I’m all fired up. And I was really excited to start using the phones, and at that point I had a… I think three, I think I had three VA’s calling for me. So, I provided her all the information, property, the phone number. I even gave her some pictures, so she could reference them, if she had to, with the owner. So we started calling and-

Brent Daniels:
So VA… Just real quick Max, VA is your professional phone prospector.

Max Fish:
Yeah.

Brent Daniels:
Okay [inaudible 00:11:42], because VA’s do a lot of different things, so it’s an all encompassing word. So I want to make sure people aren’t confused. So you’ve got people that have experienced training, everything, making these calls. Go ahead.

Max Fish:
Absolutely. So I think we tried to reach… He’s a single man, I want to say, he was in his late fifties, and he was actually a working professional, the house was dilapidated. It was an interesting story, but I want to say, we reached out to him, maybe, I don’t know, two or three times. We finally get in touch with him, and my caller leaves all the notes in Podio. And I actually wanted to take this one versus my… I do have one acquisitions manager. So I call the guy, and start talking to him, and he was pretty adamant. Like, “I’ll listen to you for a couple minutes to see what you’re all about, but not interested in selling.” “Okay, fine.” Put them back into the follow up [crosstalk 00:12:26].

Brent Daniels:
The first contact you got with him, you tried mail, door knocking, everything, was a cold call?

Max Fish:
Well, after three or four attempts, but yes.

Brent Daniels:
Right.

Max Fish:
Like I said, we talked for five minutes. He acknowledged the call, but was pretty adamant, “Not interested. Goodbye.” So I put him into follow up sequences. We then start following up with him again, calling him, calling him, calling him. I want to say this went on for, I don’t know, maybe two calls a month, for four months. So now we’re nine months in, and finally get the guy on the phone… Again, more notes in Podio. I see a pop up… Again, based on the way I buy, I like the area, the whole thing, and I get back on the phone with the guy, and it took a really long time. Had to go to the property a few times. He had to include his attorney, and all these people.

Brent Daniels:
The thing there, was it vacant? Was it a rental? If you were to… Obviously you got it from your driving for dollars, and we’ll touch on that, because I think it’s absolutely critical that you need to be building up your driving for dollars list. But what other list would he be on? Would he be like a tired owner? Owner equity? Would he be a tired landlord?

Max Fish:
This guy probably would have shown up on every list. So he actually did live in the property, which was mind boggling, because from the exterior, the property looked to be… Reminding me of one of the haunted houses in the old movies you see, up on the hill, with the windows all smashed out. He did have equity, but he had a mortgage, which he was laid on. So he would have been on that list, high equity… He had filed for bankruptcy at one point, but that was discharged. So maybe even a BK list. I mean, he would have been on a lot of lists. Yeah, so I finally met with him. He had been through a recent divorce, and basically just kind of, “Let the property go.” And was working, and I think he had the money, but I just… Again, I think like recent divorce, the whole thing, I just think it was too much for him.
And because he had bought the house with his spouse, there was this incredible emotional attachment. When I say it took a long time to work through the process, it took. I want to say it took us two months to finally sign. And he had this value in his mind that was, as usual, way far off. And once we got him to come to a reasonable number… Again, I wanted to wholesale it, but then I just started looking at the property, and I thought, “You know what? I’d really love to just buy this thing.” Because the rehab, although was dilapidated, it was minimal in the sense that it was like, doors and windows, refinish the floor. It wasn’t the typical full-gut rehab that we do. So I want to say our total budget ended up being between 35 and 40,000. But understand, it was a big house. It was about 3000 square feet.

Brent Daniels:
35, 40,000 is a light rehab for you?

Max Fish:
It was a 3000 square foot house. Yeah, it was a real big house. That’s the only reason it was that high.

Brent Daniels:
I want to touch on something that I just don’t want to gloss over, because I think it’s really important. And you’re going to have to educate me on this, because I work my business a little bit different. So when you guys talked to him, he said, “No, I don’t want to sell it.” But you kept him in your cold calling sequence to call later. Do you do that with all of your driving for dollars?

Max Fish:
The short answer is yes. Today in my… Back then I only had, I think I had two cars at the time. Today, I have five callers. I have four that call full time, and one that just does follow up. Because what we have found is, our biggest deals come from follow up, and I mean, by far.

Brent Daniels:
Yeah.

Max Fish:
And so this was a perfect example. It took a year to put this thing together. So he said no, he was very adamant. He even said no, the second time. And then like I said, after two months, now I’m hooked in. I had his cell phone number. We had constant communication. We were just working through the process. And after two months, we finally were able to bring this thing to a closing. Like I said, I decided to buy it. So I raised some private money from a financial planner friend of mine, and we ended up buying it. Our total rehab timeframe was… I want to say less than four weeks. So we started construction immediately. Four weeks, we ended up listing the thing for sale. I want to say, about six weeks after we bought it, we had it under contract, over asking in four hours.

Brent Daniels:
So let’s look at the numbers on this, okay? So you bought it for how much?

Max Fish:
$175,000.

Brent Daniels:
Okay. And you put how much into it?

Max Fish:
Call it $50,000, with closing costs… The whole deal.

Brent Daniels:
So you’re at $225,000?

Max Fish:
Yeah. So we’re at $225,000… I’d have to look up the exact number. It sold in the low 3s. After expenses and everything, we ended up netting just under $85,000.

Brent Daniels:
From one call, to a driving for dollars lead, that probably would have ended up on a lot of other lists. But hold on a second. Let me ask you this, because I think that this is the most important part of that. Obviously, going through that process, getting the experience, everything is phenomenal. What went through your brain, the first time you looked into your bank account after that deal, and you saw an additional almost $85,000 in your account. What was going through your brain?

Max Fish:
So, what went through my mind, is the same thing that went through my mind, the first deal that I did, that I mentioned, when we just started talking about the house I bought from the builder. “I want to do another one.” “I want to do another one, man.” I mean look, that one I was in my early twenties, I made $30,881. I still remember it like it was yesterday. I’m driving like this to check, trying to keep my eyes on the road. Same feeling man, same feeling. Like you always say, if you can do it, anybody can do it. You do it once, you want to do it again.
For me, I get frustrated, because I want them all to be $85,000 deals. I want them all to be massive profits. They can’t all be, but for me, that’s what keeps me going. That’s how I do the… I mean look, I’ve done deals where I’ve made two grand. So that’s what keeps me going. That’s how I do those small ones, because I know that if I do enough small ones, I’m ultimately going to find the big one just by continuing on, just by keeping it going.

Brent Daniels:
Yeah. I remember… It’s funny Max, I remember as a real estate agent, and this is right before, this was like 2012, I kept pushing, and pushing, and pushing. And I would only have like $12,000, $15,000 in my personal account, in the business and personal combined. I was just like, “Oh my gosh, that’s good money. It’s good, and I feel like I’ve got some savings and it’s awesome.” And then I remember I closed a deal for $42,000, and I remember that going into my account, and now I have over $50,000 in my account, I am telling you, I started shaking. My wife’s like, “What is the matter with you?” It was life changing. It literally changes you. These massive deals literally change what’s going on in your brain. And now it’s like, you can push for more, and more, and more.
And if you understand, if you make a really, really strong link, but the fact that, what that bank account is showing you, that is your scorecard on how much value you’re providing to your neighborhood, to your community, to your business, to the world, from that standpoint. Your income equals the amount of value you provide. And I’m telling you, it feels so good building that up. And it’s not a greed thing, it’s really not. It’s really just letting you know, giving you an indication that you’re making a difference out there in that neighborhood. I assume with that property that you sold, you sold it to somebody that’s going to keep that house up. It was a blight on the neighborhood forever. The neighbors are probably excited. It probably increased the values all around. Everything goes up by the work that we do. And it’s like, it really is just an incredible business to be a part of. I just love it, I don’t know.

Max Fish:
Yeah. Look, I couldn’t agree more Brent. And I think that you make some really good points. I had heard something similar, a long time ago, something to the fact of, money is just a way to keep score at some point in business, something to that effect. But you’re right. Look, it’s life changing. It’s a way to keep score. I think that… Unfortunately, there’s a lot of negative connotations around money in general, and making money, talking about money. And I think that…

Brent Daniels:
I think that it’s changing. I really do. I really think people are starting to get it. I hope so. Maybe I’m just [crosstalk 00:00:21:00].

Max Fish:
Listen, I think that I agree.

Brent Daniels:
Max talk to me. So here’s the deal. You have in-house callers, right? Your story is very similar to mine. Over the last seven years, I have hired dozens of people to work in my office, making calls. I have hired dozens of Filipino cold callers from cold calling offices in the Philippines. I’ve hired Americans working in Costa Rica for the last three years that have made me millions, they truly have with call motivated sellers of… But that’s a premium product, it is. It’s $20 an hour. It’s Americans making calls, it’s top of the line. And you were looking at this business, and you were like, “Okay, how do I keep my budget tight?” And, “Can I…” Really, the question was, “Can I train foreign callers to be as effective as American callers, if I’m really serious about it?”
And guys I’m telling you, I get hit up literally every single week from different companies, different products, different people, saying they have cold calling companies, saying that they have these centers, saying that they have everything. They don’t work, they’re not effective, they’re super shady, it’s really gross, I don’t like it. It’s been years. I mean, for the last two years, literally every week, I get hit up. Max was in TTP program. He’s been working it, he’s been supporting people in our private Facebook group. He’s really done an incredible job in the community, and he decided to start building out, a year ago, a company to be able to fit that lower priced caller, that… 10 bucks an hour [crosstalk 00:00:22:41]?

Max Fish:
Yeah, call it 10. Yeah.

Brent Daniels:
About $10 an hour, for a really awesome caller, that he’s personally trained in the TTP method, in his own methods, in his… the way that they keep track of everything, and the way that they’re looking at their KPIs, or their key performance indicators, or basically, the results that they’re getting from their calls. And he has… He’s like, “Brent, I’m finally to the point, I want you to test this out. I will give you a caller, give me a list.” Gave him a shot, we locked up a deal first month, which is really… typically it takes longer than that. I would say in all honesty, they’re about 85%, and this is just for my own experience, about 85% as good as my callers, but they’re half the price.
So I’m doing all the pitching for you. If people want to think of it that way, it’s really not. I mean, if you’re in this position to test this out, go for it, if you’re not, no big deal. But it is another resource. That’s the point of this podcast, give you all the resources and instruction that you need, to be successful. So if you’re in a place, I think that you should consider this as an option for calling, if you want to start scaling, or if you simply just don’t have the schedule to do it. So what’s your company name?

Max Fish:
So callingreps.com is the website where people-

Brent Daniels:
Calling reps, R-E-P-S.com.

Max Fish:
Yeah.

Brent Daniels:
Awesome. And this is a small company. I mean, this is not something that you’ve got a thousand people working at, right?

Max Fish:
I wish man. Now we’re currently… I want to say there’s 16 or 17 people. I have about half a dozen, called administrative staff, or people that help me to do different things from training… I have a full time English tutor that works with these guys. I mean, we’re not just [crosstalk 00:24:21].

Brent Daniels:
Let’s do this. Let’s assume people aren’t going to use your service, but they want to get their own VA. Give them your top couple tips on what you should be looking for, for quality there. And then, if they don’t want to mess with that, they can just reach out to you, and get hooked up.

Max Fish:
Yeah, I appreciate it. So yeah, I mean, I’ve been using VAs for everything, for a long time. And the calling, I think, is definitely a unique aspect of virtual professionals. If I was advising someone looking to hire a caller, or company doing calling, I think I would want to know a few things, I’d want to know, as you alluded to earlier, where are the people from? Because I think that every market is different, whether you’re sending mail or whatever, calling is no different. So I think that knowing where they’re from, is extremely important. I think knowing how they’re trained, that is probably the second thing I would want to know. As you said, all of my callers, we spent two weeks training, and we use TTP. And I think it’s extremely important that you have a uniform message. So I think that would be number two.
Number three, I’d want to know the company, and I want to understand what kind of management and training, ongoing training they offer, because what a lot of people don’t understand is, a virtual professional is no different than an in-house employee. Look, I had eight in-house, full time callers from my office in Philadelphia at one point, and a VA has to be managed just the same way. There’s some cultural differences. But at the end of the day, if people are not trained to manage properly on an ongoing basis, people are just going to do what they want to do. And they’re not going to maintain that standard that guys like you and I insist upon.

Brent Daniels:
Yeah, awesome. So people get a list, they skip tracing, they go to batchskiptracing.com, they skip tracing, they get the phone numbers, and they just give you the list?

Max Fish:
Well, we do it a little bit differently. We can do it that way. So we, like everybody, use CallTools. We set up a deal with the guys at CallTools, so you get a pretty nice discount. I’m not paid by them, it’s just something I wanted to work out. And then from there, we’re going to use the client CRM. I personally, I’m a lifetime member with the InvestorFuse. I like that product, but you can use whatever you want. I mean, for your business Brent, we just send emails.

Brent Daniels:
Those emails go to my lead manager, that then puts it into InvestorFuse, so yeah.

Max Fish:
Fair enough. That’s a good distinction. And my point is that we want to do what’s best for the client. And the key takeaway there, is that the client owns the data. I’ve heard stories of companies, that when you go to leave, they want a fee. It’s like a hostage situation. They want money, for you to get your own data.

Brent Daniels:
So gross, yeah.

Max Fish:
So yeah, when you talk about sleazy and shady, believe me, I’m with you.

Brent Daniels:
Yeah. Awesome man. Well, callingreps.com, guys, I’m telling you the experience has been phenomenal. And if you are in a place, definitely check that out. So, I wrote a couple of notes here Max, and then I’ll ask you a final question, okay?

Max Fish:
Yeah, go ahead.

Brent Daniels:
First note that I wrote here was really interesting. He talked about, when he found this opportunity, they cold call, it was a driving for dollars… Are you using DealMachine?

Max Fish:
No. No, I don’t. So InvestorFuse actually had SendFuse, which I’ve since sold off, but I was using SendFuse.

Brent Daniels:
Got it. Well guys, if you’d need a resource for driving for dollars DealMachine, use the TTP code. It is so easy, it’s going to give you all the information for that. But really, you drove for dollars, and then you decided you were going to raise money to close this thing. I think that, that is really important. Remember guys, here’s the thing. When you’re going out there, you are the buyer, okay? I don’t care if you have 13 cents in your bank account, if you find a deal… Let me ask you this honest question, to everybody out there listening, and if you’re watching, if you want to see what this looks like, go to Brent Daniels-Real Estate on YouTube, definitely put a face to the voice. But if you have a phenomenal deal, I am telling you, there is cash buyers lining up at the door, that you could find. You could rack your brain and find somebody. You found somebody that was a financial planner, right?

Max Fish:
Yeah, referred to me.

Brent Daniels:
You can find somebody that has the money to close on the deal. So you need to go with confidence, that you can close every deal that you put under contract. And you should have the intention to close every deal that you have the contract. If you assign it to somebody, that is an exit strategy, that is one of many, but you need to go. A lot of people, I think, get stuck in, they don’t start here because they’re like, “Oh, I don’t have the money. I feel like I’m lying to them. I feel like I’m not really going to close on this, and everything else.” You can find the money. I guarantee you, if it’s a smoking deal, I don’t know a single person that has had a problem, getting people to give them money for a discounted property. I am telling you, you can do it. So have that confidence, that’s number one.
Number two is, I think it’s brilliant Max. I go through my driving for dollars list. If they say no, we’ll recycle it a year later. You said you go through it after two or three months, I’m going to really look at that, because that might be the way to go. I mean, even though they’re saying no, here’s the absolute truth with your driving for dollars list, and why it’s so potent. It’s so potent because, they have to do something. Either, they have to have a big amount of cash or capital, to invest in that property, to bring it into livable or sellable conditions, or they have to sell to a cash buyer. A lot of times banks won’t finance these properties, so they have to sell it to a cash buyer. It might as well be used. So there’s a couple of notes that I took there. I thought that, that was absolutely phenomenal. I really appreciate the caller that we have, that’s going bananas. It’s like 20 hours a week adding leads, it’s phenomenal. So guys [crosstalk 00:30:04].

Max Fish:
40 hours a week, full-time.

Brent Daniels:
Definitely check out callingreps.com. And I’m telling you it’s white club service. Max will really treat you… I mean, he’ll get on the phone with you personally, and walk you through it, and really help you out. Max, if you had to start completely all over again, I give you a hundred dollars to find your first deal. What do you do?

Max Fish:
So I start with direct mail. So I wouldn’t be able to do that, I would call. I would call man, talk to people. I would pick up the phone and start dialing.

Brent Daniels:
What list would you call?

Max Fish:
Again, every market’s different. So for my market, I like the absentee owners vacant list. Especially in Philadelphia, there’s a lot of vacant properties. I think there’s a lot of opportunity there. But yeah, absentee owner vacant, absolutely. And I would call. For the money, it’s the cheapest per lead cost by far, I’ve tried it all. I got almost buried by PPC. That’s what I would do. And I would use TTP, absolutely.

Brent Daniels:
Awesome. Thank you Max for joining me on this podcast. Thanks for sharing a true inspiration, some really great takeaways there. Hope you guys took some notes, and are going to implement. Remember, there’s no point in listening to all these podcasts just for entertainment, we’re really not that entertaining. Yes, we have authentic enthusiasm. Yes, we love this business. But the point is to take these things, so that you can take action, and get deals, and change the financial trajectory of your life.
And if you are interested in joining the most proactive group in real estate investing, it is the TTP program, it is the TTP family. Go to wholesalinginc.com/ttp, wholesalinginc.com/ttp, scroll down, see what the program’s about, check out all the testimonials. You’ll have to keep scrolling, and scrolling, and scrolling, because when people take action, people win. And I want to point you in the right direction, and work with you personally. So if it feels good for you in your gut, sign up for a call, I’d love to work with you. And that’s it. Thank you Max for being on. Again, you’re incredible. And for everybody out there listening as always, I encourage you to talk to people. Love you guys. Until next time. See you.

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