Posted on: May 27, 2020
WI 436 | Motivated Seller Leads

 

If there’s anyone who knows how to market to motivated home sellers like the back of his hand, it has to be this episode’s brilliant guest. Not convinced? For more than two decades now, he has generated a staggering 4 million motivated seller leads!

Jeremy Brandt is a serial entrepreneur, lender, and angel investor. His primary focus is on founding, funding, and building companies that leverage marketing and technology to scale quickly in the real estate market.

Jeremy is also the founder and CEO of Fast Home Offer, 1-800-CashOffer, and We Buy Houses. We Buy Houses is one of the most trusted and recognized names in the residential real estate investing space today.

In this episode, Jeremy shared his thoughts and insights on the current marketing trends and gave expert recommendations in terms of areas you should spend your marketing dollars on. Gifted, insightful, and astute, it’s no wonder he’s a regular contributor on FOX News, CNN, FOX Business, and USA Today, among many others!

What Generating 4 Million Motivated Seller Leads Has Taught Us With Jeremy Brandt

Episode Transcription

I got a very special guest. Jeremy, I’ve been thinking back. I’ve met you several years ago via Entrepreneurs’ Organization, YPO, if you guys are familiar with that. Let me tell you why I have Jeremy on and why you want to plug in, pull out a notepad and pen. Jeremy is the person that I go to personally when I want to understand what the trends are around marketing, what has changed, what areas categorically we should be spending money as a company. 

Jeremy, I’m going to let you introduce yourself a little bit on why you have the credibility to speak on this more than most people out there that are talking about it. Jeremy Brandt, welcome to the show. Give us your background and help us understand what you do with your companies and what your involvement in real estate is as a whole. It’s very different from what most people are used to.

Thanks, Chris. I appreciate the opportunity to come, talk to your audience, and share a little bit of my background on some of the stuff that we do. In the late 90s, I was a tech guy doing a lot of things with internet startups and then got into house flipping around 2000, 2001. I took all my techy background and applied it to the real estate investing business. That led to all of the companies that I have. We’ve been doing lead generation for real estate investors, real estate agents, real estate brokers, specifically around motivated home sellers.

We’ve generated probably 4 million or 5 million leads of home sellers that are contacting us to sell their house for cash to an investor under our Fast Home Offer brand that we started back in the early 2000s. I also started a company called WeBuyHouses.com, a real estate company centered around the idea of marketing and branding. We offer that as a license to real estate investors all over the country. They join our program. We provide a lot of the backend marketing and branding support, TV, radio, billboard, online, and all that stuff to help them buy houses.

I’ve been in the middle of every day thinking about how do we generate motivated home seller leads for people in the real estate community. Fortunately, I’ve had the opportunity to be interviewed on lots of national media including Fox News, CNBC and CNN. I was on Larry King Live. It has also been great to be able to share some of our expertise in the real estate market and what’s happening with the market at large, especially your audience, Chris.

Let’s get to the meat of this. What you’re going to walk away with is Jeremy’s opinion on where you should be allocating your marketing dollars within your own business. There are a lot of places and a lot of ways to generate motivated seller leads. Jeremy is going to walk through the four areas based on the current environment, everything that has happened, even what he was doing and thinking before everything happened. These are the four areas based on Jeremy’s experience, generating millions of leads all across the country on how to allocate your budget.

What is one of the four areas you’re considering? Before that, hit on the idea that you and I are talking about sticking to the fundamentals, which is important. People start to make impulsive decisions and think that the game has completely changed. Let’s go into perspective and then hit on that first marketing channel.

Marketing is part of running a business. You and I joined EO not too long apart from each other. If I think about when I was an early entrepreneur, I jumped around to every idea. I was constantly changing direction. As I’ve matured as a business owner, I’ve picked some specific lanes. I stayed in it and started to act consistently. By doing that, I’ve seen our business explode in growth over the last few years.

The same is true in marketing. People early in their marketing careers tend to jump around and look for shiny objects in marketing. Whatever channel you’re going down in marketing, the most important thing is to be consistent. Give it time and measure it over a significant period of time. Make adjustments and cut out marketing channels that don’t work.

I see people jump between different methods like two weeks here, two weeks there. You’re never going to be able to significantly increase your own lead gen activity if you’re bouncing around constantly. Whatever method you choose, think about a commitment to time in that method of marketing rather than, “I’m going to try this for two weeks. If it didn’t work, I’m going to go try the next thing.”

Early in their marketing career, people tend to jump around and look for the shiny object in marketing. Whatever channel you’re going down in marketing, the most important thing is to be consistent.

I hope you took that to heart. One of the biggest problems I’ve seen in the real estate industry is people are bouncers when it comes to marketing. Nothing works and they are constantly bouncing around. They are not consistent and don’t give things enough time. I love that you’re drilling home this message.

If you’re reading, one of the reasons you might be struggling with marketing is because of the three things that Jeremy just said. You’re bouncing, not giving it enough time, and not being consistent. You’ve nailed it, Jeremy. Those are some of the three biggest lessons I’ve learned personally through some of the pain I’ve gone through by being those three things. Let’s go into the first one. Where would you tell people to consider allocating their marketing dollars? What’s the first channel?

The channel that I love the best when it comes to marketing for motivated home sellers is pay-per-click advertising. It is pretty expensive and a very competitive channel. Especially during Coronavirus, the cost of pay-per-click advertising has dropped fairly significantly. There are a lot of real estate investors and even national real estate investing companies that have hunkered down, shut down their advertising, or huddled up and waiting to see what’s going to happen.

That creates a lot of opportunity for the smaller entrepreneurs that want to do digital marketing and targeting motivated home sellers because the competition and the marketplace for those ads are less. Google Advertising and Microsoft Advertising are pay-per-click channels that are auction-based. You’re constantly bidding against every other real estate investor in your market for what you’re willing to pay when somebody searches “Sell My House Fast for Cash.” We’ve seen a reduction in the competition, which means a reduction in the price of that type of marketing.

The other great thing is that a lot of the big companies that don’t directly target motivated home sellers in the investment world but due on the edges are the iBuyers. Those have completely shut down operations. Zillow, Opendoor, Offerpad, a lot of these big companies that were buying thousands and thousands of houses have completely put a pause on that, which creates more opportunity for home sellers to go online. They do not find them as a solution but find a real estate investor who will also pay them cash for their house.

The two reasons why pay-per-click, digital marketing or even social media is more valuable now is number one, the price is down. You can advertise at a less expensive rate. Number two, the big boys are out of the picture. That means there’s more market share for us. Those are two shifts that would move pay-per-click up in your mind as something to focus on, although this is something you were doing pre-COVID-19.

One of the great things about pay-per-click advertising that is more difficult to do with direct mail and very difficult to do with things like television are being able to quickly respond to market conditions with your ad copy, your landing pages, and the message that you have out there. For example, if you go to WeBuyHouses.com, we have a giant red banner at the top of the website that says, “We’re still buying houses under COVID-19.”

All of our marketing is driving people to a website but they are getting information that’s relevant to their current situation. It’s not the same old commercial on TV that’s been running for five years. It’s relevant local information to them. We updated all of our ad copy and Fast Home Offer for our pay-per-lead business to include ad copy relative to COVID 19, people staying at home and what’s still working.

People go looking for a solution and if you’ve got ten companies that say, “We’ll buy your house for cash,” and then a company with ad copy is talking about buying houses in the current environment, that’s much more relevant to that person’s situation. You’re much more likely to get their attention, get their click, and then get them like a lead into your business if you customize your ad copy. In digital marketing, you can do that in ten minutes. You don’t have to print new postcards or cut a new TV spot. You can very quickly iterate through some of those things, test them and see what works.

WI 436 | Motivated Seller Leads

Motivated Seller Leads: You’re never going to be able to significantly increase your own lead gen activity if you’re bouncing around constantly.

 

Number one is digital marketing, pay-per-click, social media advertisement. Let’s go to number two. Where should we consider allocating our marketing dollars? What’s the second channel that you like and continue to capitalize on?

Digital is a no-brainer. The number two channel across all the different markets that we do would be direct mail. A lot of people complain that direct mail is dead, but somehow millions of pieces of direct mail are still going out. People are still making a lot of money with it. I tend to still be a huge fan and we still do a lot of direct mail.

Part of the reason why I love direct mail is much like pay-per-click advertising or somebody is searching for a keyword. With direct mail, we have such good information on demographics that you can dial in the exact type of person you want to sell a house to, that you want to market with your marketing, that has equity, that’s over a certain age, that is in a certain ZIP code, that is in a certain economic status and maybe a couple of payments behind. There are thousands of things you can do to tease out a direct mail list so that the only people getting your marketing are the people that it’s the most relevant to.

The other great thing about direct mail is with the advent of sophisticated digital printers, you can send 100,000 pieces of direct mail that are 100,000 different versions of that piece of direct mail. If you think about how car dealerships use it, a lot of us have gotten a piece of direct mail from a car dealership saying, “It’s time to upgrade your car.” It’s got a picture of your car, the right color, model, make and year. They send out hundreds of thousands of pieces that were all completely customized. It was almost negligibly more expensive than sending out the exact same piece to everybody. With digital printing, it’s easy to bury that.

We’ve got one of the companies we work with that if you do a direct mail piece, they can place the Google Street View image of the house that you’re sending that piece of direct mail to on the cover of the postcard. When somebody gets a piece of direct mail, it’s got a picture of their house on the front of it and says, “Do you want to sell your house?” I would use that with caution. It freaks a lot of people out that you drove by and were pacing their house.

I’m still a huge fan of direct mail. We send massive amounts of direct mail every month. I still find it to be effective. With direct mail, the important thing is consistency. The reason a lot of people feel direct mail doesn’t work is they do 1 or 2 campaigns. They don’t get a lot of calls and give up. You have to be consistent with it. Build a good list of people that are likely to sell that fit your demographics. Continue to hit them every couple of months over and over again. Over time, it will build into a channel that’s very profitable, but if you just do 1 or 2 campaigns, you’re better off not doing it.

I’m glad that you speak about that. There are a lot of debates around direct mail if it’s dead or if it’s not dead. I love the fact that you said there isn’t consistency. A lot of people are saying direct mail doesn’t work. They only drop a couple of campaigns and then they stop. They usually yo-yo back and forth. They’ll get a lot of leads, run over it, work those leads, and then they stop doing direct mail. The pipeline dries up and they pop back over. They’re just yo-yo-ing between the two rather than running a consistent direct mail campaign that’s going to generate leads. I’m in full agreement with that as well. Let’s go to number three. What’s number three? Where is the other place we should consider putting our marketing dollars?

Digital is the number one spot. Direct mail is still huge for us. The third is there is still a lot to be done in broadcast media. The large scale broadcast formats of TV, radio, billboards and those types of things are still very effective with some caveats. One is depending on the size of your market, if you’re spending less than $5,000 or $10,000 a month in marketing, those channels are probably not for you.

In all of the broadcast marketing channels like direct mail, consistency is important. If you do a lot of radio or if you run three radio ads, then you don’t do any more radio ads, sit back and wait for the phone to ring, it’s not going to happen. The key is consistency so that people see your billboard five times. They hear the radio spot six times. They see the TV commercial six times. That starts to imprint in their brain. They start to build trust with your brand because of the repetition. When they are ready to sell their house, they give you a call.

If you try to one-off broadcast media, it is not going to work and you’re better off not doing it. You can find great deals especially because of COVID-19, a lot of advertisers have pulled back. There are some opportunities to get some great deals out there on the broadcast channels. You know more about broadcast radio than probably anybody in the real estate investing space. You can talk to that.

If you try to one-off broadcast media, it is not going to work. You’re better off not doing it.

I agree with you. The two things I hit on there is you’re right about the frequency. That’s why we encourage anyone that advertises on the radio when they begin on a station, they need to start with 100 ads per month, which is fundamentally five ads per day. You can get in on some of the smaller stations to get your feet wet and get that revenue ball rolling. You can go into the bigger stations and begin on those stations for $1,000 to $2,000. As long as you’re hitting 100 ads per month on that, it’s great. What I’ve noticed is the media buyers that we’re able to go in, purchase and deal with the sales reps and radio, that price has dropped tremendously.

People go, “It’s lower because there are not as many people driving from work. There’s not much commuting.” I go, “I agree, but that’s potentially going to last maybe another month or two.” They are already starting to open back up. People don’t realize we’re locking in those prices for a year. It’s discounted. The lead volume might get be a little bit lower for the next 30, 60 days, but then there are another ten months. We’ve put that locked in.

That’s an important point that a lot of people might miss. The story of how Southwest Airlines was so profitable for many years when all the other airlines were struggling, one of the reasons is because they locked in fuel prices at a low rate and bought out into the future. When fuel prices skyrocketed, all of these airlines’ were paying high fuel prices. Southwest Airlines was still paying a much reduced rate. Fuel is one of the biggest expenses of an airline. This is beyond advertising. Entrepreneurs should be thinking about this.

If you can keep your head on straight, not be scared, and be looking for opportunities, there are probably a ton of opportunities beyond advertising to look around and say, “Where can I buy something at a big discount because people need the sales, and lock in the price for 1, 2, 3 years. Where can I pre-buy something at a massively reduced rate because the company needs the revenue and wants the money.” Once things start to come back in a big way, you’re going to be in an advantaged position compared to other people in the market.

In our business, we’ve already been doing this with a lot of companies that we work with, offering to pre-pay for things, buy things in bulk, do things that give them revenue when they need it. A year from now when everybody’s blowing and going, we’re in this advantaged situation because we’re paying less than all the competitors in the marketplace for different services and things.

I would encourage every entrepreneur to look at everything on their P&L, everything they buy and think, “Can I make an offer to somebody to prepay or lock in a contract price over time?” We know things are going to come back to normal. It’s just a matter of time. Prices are going to come back. If you can save 50% and 75% because you were thoughtful about what you did in the tough times, that can skyrocket a lot of businesses on their growth rate once we come out of this thing.

I hope everyone understood the principle that Jeremy threw down. There’s blood in the streets. That means there’s an opportunity but people are like, “Where is the opportunity?” Jeremy opened up a perspective for you. One of the opportunities is to get in and lock stuff in long term. I like it, Jeremy. The wisdom and the principles are coming. I want to confirm one thing. The reason you’re on this show is because I called you and said, “Jeremy, I need some confirmation around how I’m advertising in my business.” If you’re reading and you’re like, “Jeremy is saying this. Chris, where are you at? We have fundamentally four pillars in our business for marketing. We hit on direct mail, digital marketing and mass media which is radio. People go, “What is your fourth?” We do JV and co-wholesale but the three you’ve hit are the three that we’re utilizing.

When I called you, I was like, “I need assurance that if things shifted that much, where should I be spending my money?” The thing you said is, “Stick to the fundamentals and consider maybe shifting some of that marketing budget around based on what’s at a lower price like mass media and pay-per-click. Get those things locked in.” I’m confirming it personally. I’m listening loud and clear to what you’re saying. I love it. Let’s come down and give the fourth one. What’s the fourth place people should consider putting their marketing dollars?

Number four can go in a lot of different directions. You’ve got these main areas of marketing that you should fully exploit before you start going to some of these other more creative things. We’ve seen a lot of activity in some of the email marketing side of things, text messaging, ringless voicemail, some of these things.

WI 436 | Motivated Seller Leads

Motivated Seller Leads: You think about how much money you’ve spent on the front end to get that phone to ring, to get that person to fill out a lead form—doing that email follow-up marketing costs almost nothing.

 

Let’s go there. What are your thoughts? It’s a hot topic, RVM and text blasting. Is it going to get regulated? Are they going to come in and disrupt it? What’s going on here? Break this down.

A lot of people are using it. It has been very effective for a lot of people in the real estate industry. It’s working great in a lot of cases. The struggle is that if you read the letter of the law, most people are operating outside of the letter of the law when it comes to text message blasts or ringless voicemail. A lot of people are trying to do creative things where somebody in Malaysia is hand-typing a text message so it’s not computer-generated. All of these things ultimately are going to be clamped down on. I would not build a business around ringless voicemail and blast text.

In the next year or so, a lot of those things are going to be too dangerous to do. They’re going to start locking down on people that are abusing the systems. We don’t do any of that in our business to generate leads. A lot of people do it and it’s effective. We’re going to start seeing a lot more cases of people getting popped for doing some of these things that are abusing it. There are some people that are operating legally, but a lot of people are abusing it. It works until it doesn’t.

Out of those three, you would say, “Put some time and attention and money toward the actual email blasting.” That’s different. That’s not going to be potentially get disrupted or become illegal. That’s a good place to consider marketing.

Email is a fantastic place to consider marketing. The way that we look at email is not necessarily that you’re doing massive email blasts to hundreds of thousands of people saying, “Do you want to sell your house?” I know people who do that. You got to weed through a lot of junk to get to one little kernel of a good lead. The real magic in email marketing where a lot of investors drop the ball is the automated follow-up marketing for all of the leads that come to their pipeline.

If I think about all the leads that come in, let’s say you’re an investor and you’ve got 20, 30, 50, 100 leads per month coming into your system. Likely on the first contact, you’re only going to buy a small percentage of those properties. Making sure that everybody else gets dropped into a regular email follow up marketing system keeps you in front of them and costs you almost nothing.

Even the investors that are making millions of dollars, one of the mistakes I see that they make is they will answer the phone. They will talk to the person and they can’t arrive at a price. They hang up the phone and that person is gone forever. That person might end up selling their house to an investor 3 or 6 months down the road once they’ve gotten more realistic about what they want to get out of the house or they listed it and didn’t sell.

Once you’ve spent all the money in marketing to capture that home seller’s attention and brought them in the door and you spent the money, you need a system to keep following up with them forever until they say, “Stop following up.” It is easy to design some of these systems. There are software packages out there that do everything for you. You just need to plug in the emails and the schedule when you want them to go out.

Much like with direct mail, we’ll get calls from people that got our postcard 6 or 12 months ago. They call in and say, “It wasn’t the right time then but I saved your postcard. I’m ready to sell.” Imagine 6 or 12 months later, you got a call off a radio ad. You drop that person into your email funnel that’s not spammy and not salesy. It’s providing value over time. They’ve seen your face every two weeks and they’re ready to sell. Who are they going to call? They’re going to call Chris because you’ve been in my inbox every two weeks and added a lot of value to me. If you had set it up once and never again, it just runs. That’s the magic of email marketing.

I want to hit that down because what you’re saying is you’re not cold email blasting them. You’re utilizing email to nurture all of the leads that are coming in from all of your sources. Just like you build a cash buyers list to market your property to, those of us reading should be building a long-term follow-up email that’s going into every single seller lead that comes in regardless of the source. It’s incubating them for years to come.

We know things are going to come back to normal. It’s a matter of time. Prices are going to come back.

That’s valuable because I don’t hear a lot of people talking about this. When people first heard email, they’re like, “Blast.” What you’re saying is, “Nurture, because those leads at some point will turn around. Let me ask you this question. Not only does that person turn around and buy, but I also bet at times you potentially get referrals too as well, correct?

Absolutely. The key is you’re trying to stay top of mind for that consumer so that when they think, “I’m going to sell my house to an investor or for cash,” they don’t go search for a solution. They think, “I know a company. They’ve been sending me emails and telling me how to do repairs on my house and how to price my house and provide value.”

You’ll get referrals and you get people that come back months or years later. We spend so much money on marketing. If you think about doing any marketing at scale as an investor, it costs in most markets $100 to $1,000 a lead in a lot of areas to generate a truly motivated home seller lead in advertising dollars. If you think about how much money you’ve spent on the front end to get that phone to ring and to get that person to fill out a lead form, doing that email follow up marketing costs almost nothing.

The software packages are $100 a month or less. If somebody does that consistently, they could increase the number of deals that they do by 10%, 15% or 20% by implementing that system. If you think about the number of leads that come in and how much money you spend on those leads, about 10% or 20% bump over the next couple of years in the number of deals you do. How much is that worth in taking the time to set up a follow-up system?

It costs a couple of hundred dollars for the actual software and you pay a VA to load those in there. Jeremy, let me hit those four digital marketing, direct mail, mass media being radio, TV, billboards, and email marketing, not blasting but good follow up on the leads you’re already generating.

There’s one last thing I want to hit on for you, Jeremy. You talked about what you do. You’re a turnkey lead generator provider. You’re someone that comes in and says, “Feel free to generate leads in your own company but this is what I do on a mass scale, millions of dollars nationwide.” You have a pay-per-lead program where you do all of the backend marketing and then people can come in and buy leads for a price per lead. Talk a little bit about that. If someone’s interested, where would they go to find out more?

I appreciate it. You said it great. We do national advertising to connect with motivated home sellers that want to sell their house for cash to an investor. We drive them through a funnel system and connect them with local investors, agents, brokers that make an offer to buy their house or list their house. Part of the reason that it is a lot better than the do-it-yourself system is you can only be great at so many things in your business. I can only be great at so many things in my business.

What we’re experts at is the marketing side of things. When you market nationally, you get huge economies to scale that allows you to pay less per lead to generate leads because you’re doing it at a broad level. If you buy TV nationally, it’s much less expensive to buy one commercial for the entire nation than buy individual commercials in cities all over the country. We have gotten good at understanding exactly how to connect with motivated home sellers and qualify them to make sure that they’re a good fit for a cash sale. In a completely automated fashion, we distribute them out locally to an investor or agent that’s going to help them.

That business is Fast Home Offer. We’ve had it for many years. We’re probably the largest advertiser for motivated home sellers and generator of motivated home sellers in the country. Tens of thousands of motivated home sellers contact us every year. Somebody can go to FastHomeOffer.com. Click on the investor button. That will connect them to a page to get some basic information. One of our team will follow up with you to tell you more about the process. In most cases, Fast Home Offer is about $1,000 to $2,000 a month investment. If you’re serious about buying houses, flipping houses, wholesaling houses, it’s a great system for investors.

The other business we have is WeBuyHouses.com, which is a turnkey licensing system for investors. Local offices operate at WeBuyHouses.com. They run their businesses at WeBuyHouses.com. It’s probably one of the most well-known, trusted brands on the consumer side for selling your house to an investor. Every one of our guys that goes out to somebody’s house and says, “I’m with WeBuyHouses.com,” it’s amazing because that consumer immediately has this feeling of, “You guys are the big national company. I’ve heard of you. I’ve seen all your signs. I have this level of trust that you’re not a fly by night guy in his garage who’s coming out to steal my house from me.”

WI 436 | Motivated Seller Leads

Motivated Seller Leads: This is the time when millions of dollars are made and where massive amounts of opportunity are available.

 

We’ve been proud of what we’ve done with that brand and building it nationally. We offer exclusive licenses to people where they can own a territory within WeBuyHouses.com. That and Fast Home Offer is the lead gen business. We work with thousands of investors all over the country. You and I have known each other for years and done a lot of work together over the years.

In addition to talking about our businesses, my encouragement to people is to keep going, stay consistent, stay positive. Don’t put your head in the sand. This is the time where millions of dollars are made and where massive amounts of opportunity are available if you keep it in that mindset and think that way. Whether you’re working with us or not, don’t completely shut down your marketing. You don’t want to have a completely empty pipeline when the real estate market takes off.

You got to restart the engine. It will take you a month or two to get going, and you’re going to miss a huge amount of opportunity. Even if you’ve got to reduce your marketing, that’s okay but don’t turn stuff up and hunker down for two months because you’re going to regret it and say, “I missed out on the huge opportunity in real estate because I was huddled up and scared.” That’s my advice to people.

That’s what we’re doing. We’ve certainly changed a ton about our business and how we operate. All of our employees are working from home. We’re operating from the mindset of there is a huge opportunity now that we need to be thinking about what do we do so that as things come out, we’re set up and poised to take advantage of the market changes and what’s happening.

I love that you answered that question because people are like, “Should I turn on my marketing and keep it on or should I turn it off?” I love the analogy. You don’t want to be at a place where you have to restart the engine and you’ve lost momentum. Those of us that stayed in the game, stayed consistent and kept marketing, when it turns, we’re going to be ahead of everyone because we already have the momentum.

Thank you for that. You can go to Fast Home Offers. Check out We Buy Houses. Those are great resources. On our side, Jeremy, you said it. Of the four you’re looking at, you love mass media. There is a window for radio. I’ve never seen stations in my years of doing this that are this negotiable, willing to go to the rates as quickly as they are and to lock those rates in for a year.

I don’t know how much longer the window is going to last because when things start opening up, radio stations are going to go, “Things are getting better. People are starting to advertise again. Some of those deeply discounted opportunity rates are going to be gone. That’s always the deal. You sit on the sideline, you watch and you miss an opportunity. Check us out. Go to WholesalingInc.com/REIRadio. Book a call. See if radio is open for your area and take advantage of what Jeremy is talking about, being able to pick things up at a discount and lock them in.

Jeremy, you are the man. I thank you for your wisdom and your experience. You’re a guy that has built true expertise. I have to understand marketing in the context of the twenty things I do in my business. You live in a world where you think about marketing at a level we can’t because that’s what your businesses do. I love the fact that you bring that expertise. Thank you so much for your time. I appreciate it.

Thanks, Chris. It’s a pleasure.
 

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About Chris Arnold

Chris Arnold is a 15 year Real Estate veteran who has closed over 2500 single family real estate transactions in the DFW metroplex. Chris is the founder of multiple companies that are managed by a US virtual team, which allows Chris to run his organizations while living in Tulum, Mexico full time. His passion for leaders has led to the creation of Multipliers brotherhood which serves the top 5% of real estate entrepreneurs out of the US. Most recently Chris has launched his REI Radio coaching program. This program is designed to teach real estate investors the marketing stream that everyone knows about but NO ONE is doing!

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