Posted on: April 25, 2019
WI 267 | Blueprint For Success


If you’ve been an avid listener of the Wholesaling Inc. podcast, it is likely that you’ve been motivated, moved, and inspired by some of the guests we’ve had on the show. This time around, prepare to be motivated, moved, and inspired by the man hailed as one of the most-watched real estate and success trainers of this generation.

If there’s anyone who knows how to create success, it’s Dean Graziosi. From starting a firewood business when he was in high school to closing his first real estate deal before turning 20, he knows how to make things happen.

Since then, Dean has been able to accomplish things many people can only dream of—he has created a multimillion-dollar real estate business, he has been a New York Times bestselling author multiple times, and he’s considered the most-watched real estate and success trainer on TV.

Each of the endeavors and businesses Dean got involved in has generated nearly a billion dollars in revenue. That’s a clear and solid testament to the impact he has on the real estate world in particular and the business world in general.

In this episode, you’ll get a rare glimpse into the mind of one of the most brilliant authors, investors, trainers, and entrepreneurs to have ever walked this planet, so don’t miss it for the world!



An 8-Figure Earner’s Blueprint For Success With Dean Graziosi

Episode Transcription

We have the man, the myth, the legend, Dean Graziosi. I’m excited to have him on the show. This has been something I’ve looked forward to for so long. I look up to you in so many ways. I look at your success as being a multiple times New York Times bestselling author. Your newest book, Millionaire Success Habits: The Gateway to Wealth & Prosperity is going crazy at over 500,000 copies. This is probably one of your best books that’s going to sell so many copies. This is good stuff. You’re probably one of the most sought-after influencers in real estate and self-development. What an honor to be here. I’m so excited.

My schedule is insane, but I love making time for this because it takes people like you Cody, and people doing it right to extract the knowledge that you have and give it to people so they can go faster. I don’t want to go off on a tangent here, but I’m always emotional about what I’m excited about. What I’m excited about is the fact that the current education system is broken.

It doesn’t matter if you’re going through it, or you were through it 20 or 40 years ago, it changed. It’s not to be critical. Sometimes things break. Taxis used to be good. Now, there’s Uber. There used to be Blockbuster. Now there’s Amazon and iTunes. The world has changed, but we have the same education system we had during the Industrial Revolution. We’re now in the Information Age.

Here’s a crazy stat. Only 27% of people who get a degree use it in their job. Out of that 27%, 52% hate the job they’re in. Almost 80% of the people don’t use it or dislike it. What people are realizing, and why I’m giving you kudos, is that you could go the traditional route. If you went to school, great. If you’re in school, great, but what supplements allow you to go faster is to learn from someone who’s already been there and get it done quicker.

The reason that colleges are struggling is that they’ve gone up eight times in cost while jobs are flat. It is because people are realizing they don’t need entry-level skills. They don’t need to take accounting if they want to be in marketing. They realized, “I could learn from the best marketer. If I want to learn real estate, I don’t need a business. I just need to follow Dean Graziosi or Cody. I’ll do what he did.”

People are learning that they can leapfrog all the BS and get there quicker by learning from people who have already been there. The reason I’m so passionate about is that when I was a kid, my guidance counselor said, “You’re not taking your SATs. You’re not going to school? You could get a great minimum wage job at the only factory in this little town, or maybe you could work with your dad and work on cars.”

There was nothing in between. It was, “No college? A life of despair.” I’m passionate about what you do and what other people do in this space. I don’t mean an influencer, because you have 1 million followers. An influencer is someone who’s extracting their knowledge, creating a process, and giving it to people so they can go faster. That’s my definition of an influencer.

I wish my guidance counselor would have said, “College is one route, maybe get a job at a factory is one route, but then there’s this third route. You could model other people who are doing it.” No one’s ever said that. Me and my buddy, Tony Robbins, have been in this together in this space for 62 years combined. I want to talk about real estate. I want to talk about business. We also want to yell from mountain tops that self-education needs to be the new norm. That’s the shift we’re in. This is going from Blockbuster to iTunes. It’s old, antiquated Industrial Revolution education to a newer process. It’s time for the shift. I don’t think many people can yell that louder than the two of us.

You’re already playing this perfectly. I can feed off what you said because I’m thinking of our students. There are so many that come getting into wholesaling, their first taste of real estate or entrepreneurship, and they’re getting involved. There are still those golden handcuffs where Corporate America holding them back. What do you feel are the key or the success principle that would help them understand that “It might be tough and scary, but you can do this?”


Self-education needs to be the new norm.


First off, so many people are way more successful and way smarter than I was. I scraped by to get out of high school. My last year of school was ceramics, gym, and math and I was out.

Your background is incredible. You come from not having a lot of money. I’m sitting here amazed that you are who you are now because you didn’t have the influence to push you in that direction.

I don’t want to share this to say, “Poor me.” Everything that happened in my life was designed by a higher power. That was the path I was supposed to be on. God said, “Let him go through that because, in the end, he’ll be this.” It happens for us. That’s my journey. I wouldn’t take back any of it. My parents split when I was three. When I was a kid, I watched both of them work hard. My dad worked hard in cars, changing engines, and would work late. My mom would work three jobs to make $90 a week. She cleaned houses and cut hair. She did miscellaneous stuff. Both of them worked hard, but it didn’t equate to happiness. It didn’t equate to income.

I lived in a trailer park with my mom until we couldn’t afford it anymore. My dad couldn’t afford to put heat in the rest of the house. He was remodeling the house he was in. We slept in a bathroom for about six months. All those things were my journey. I didn’t even know it was a big deal back then. My whole point is I learned at a young age that hard work didn’t equate to happiness and success.

I knew I had to find another path. I don’t know if I was blessed. I don’t know what drove me to that because I didn’t want to be like my parents. I love them. I respect them. I want to take their hearts, but I don’t want to take the life they had. I was smart enough to realize how to search out people that have already been there. I’m looking back in retrospect.

I was eighteen going, “Who are the fourteen people that I must find?” It wasn’t that. I was like, “This sucks. They look like they’re doing it better. I’m going to do what they do, and not what they do.” I learned to do more and more of that. Tony Robbins changed my life. Twenty-something years ago, I gave him money. He gave me knowledge. It changed my life. That’s why I’m an advocate.

When I have a product that I like, I will sell it hard. I can’t change people’s lives unless I get something in their hands. It’s like my book. If you know anything about me, you see my book on Instagram, Facebook, YouTube, all over Amazon, everywhere. I can only change your life if you read my book, attend a mastermind, or get a course I have. When I see what you do, it’s like a push. If you’re reading this, what you’re currently doing is not serving your full potential. It’s not lighting you up.

Let’s get you back. What’s holding back?

Here’s a great story. I always like talking about what’s going on in my life. I have a daughter and a son. Do you have kids?


WI 267 | Blueprint For Success

Blueprint For Success: People are learning that they can leapfrog all the BS and get there quicker by learning from people who have already been there.


Yeah, four.

I have two, greatest things in the history of the world. They’re amazing. Nothing compares. I am a better man because of them. Your kids don’t become who you tell them to be. They become who you are. I stepped up my game. Probably like you, I’m teaching my kids nonstop. My daughter’s always like, “Dad, you can take a lesson at anything.” If I say, “Look at the pretty flower,” she always makes fun of me. There doesn’t have to be a lesson in everything.

I’m always trying to teach them this whole philosophy. I said, “If you guys want to go to college, you can.” I tell my kids, “I would rather you take a year off.” We’re not Mormon. They’re not going to go on a mission. I want that same thing in their life. I want a year of not goofing off, but a year of deciding what you feel like you could do for yourself. I’ve changed my career a bunch of times, but I want to get them close.

My daughter would say she wants to be an interior decorator. I’m like, “What we’re going to do is we’re going to find the best interior decorator on the planet. You’re going to go work for them for a year for free. You’re going to work harder and better. You’re going to be the best employee. When you’re done, you’re going to take their 20 to 30 years of knowledge in one year. You’re going to start where she left off.” That’s what I preached to them nonstop.

I picked them up from school. I have halftime. I’ve given 50/50. There’s maybe 99% of the time when they’re off school at 2:30, there’s nothing that can stop me. I’m there outside the school waiting for them. I always tell them, “I’ll be honest with you. If you work for someone else, you won’t have this option. You’re not going to be able to take two weeks off in the summer.” I coach Little League. I coach softball. I help out. You can’t do that if someone else runs your time. I’m not trying to make you feel bad. That’s the way I live. I was never in control as a kid.

My parents and I moved twenty times by the time I was nineteen. I was never in control. I’m a little obsessive. I don’t want anybody to tell me how to dress, what to wear, how to look, how to talk, where to live, or how to raise my children. I need freedom from that. I share this because I teach my daughter to be an entrepreneur. Many times, she’s like, “Dad, I probably want to go to college.” She’s a softball pitcher. “I’ll pitch, and then I’ll come work with you. I don’t want to work for you. I want to work with you.”

I never go away for more than three days if I could help. I don’t care if I got to fly private or take a red-eye flight. I don’t want to be away from my kids for three days. If it’s my day, I want to be with them, but I had to go away for six days. I went to Puerto Rico for a mastermind with some great friends of mine, Lewis Howes, Brendon Burchard, Rachel Hollis, Tom Bilyeu, and Anthony Trucks, all these great influencers, and people making an impact on the world. I then had to jump on a plane to fly to California and did a whole round of podcasts and interviews.

You’re busy. That’s the whole point.

I’m gone for six days. I come back. My daughter has had dried lips for three months. It’s dry. She goes online and googles this homemade recipe of olive oil and sugar. It’s an exfoliant and has three other ingredients. She makes this exfoliant for her lips. It works so well. She convinces her and her friend to go into business and they come up with this business name called Scruffy Lips.


Hard work doesn’t equate to happiness and success.


They make batches. They built an Instagram page. They tell all their friends. By the time I come home, she’s in the business called Scruffy Lips. They’re already making it. They got little labels. They’re putting it in little containers. They already sold 50 of them. They found this tea shop that they go to with their mom and convinced the girl to put a booth up to sell Scruffy Lips. They came up with seven different flavors. They did $400.

This is a ten-year-old?

She’s 12 and her friend is 13. They have over $500 in sales. They got a Venmo account. They figured it out on their own. They got graphic design on their phone, and they made a logo. Their mom brought them to the UPS store. They printed out the logo, put it on stickers, and stuck it on the bag. What does that have to do with that question and you at home? Do you know why they went into business? It’s because life didn’t tell them.

They came up with the concept. It worked for my daughter, and she decided to do it. She didn’t over-analyze. She didn’t ask 30 of her friends as we do as adults. “Do you think I should go this business?” “Not with this present. Not with this timing. You don’t know marketing. You don’t know sales. The real estate market is going to crash. This is not the right time.” “Maybe I’ll sit and do nothing. I’ll stick in this job that’s killing me.”

She didn’t do that. She didn’t do all the stuff that we do as adults. She didn’t overanalyze. “Is this the right timing? What if I quit my job? What if I go broke? I can’t pay the mortgage. I can’t put the kids to school? I’ll stay. I hate my life, but I’ll stay.” Let’s take a lesson from a twelve-year-old. There are a lot of different answers I can get to that question.

In my heart, my daughter is twelve. She was naive enough to believe she could do it. She modeled what was working. It’s the same thing here. If someone’s going to work with you, Cody, you have to have the faith to know this guy did it. I’ve done it. You have to have the courage to jump out of the plane and grow wings on the way down. Trust the capabilities you learn from somebody else.

Here’s a hard realization, your best thinking, and your best capabilities got you to where you are now. Unless you get new thinking or next-level capabilities, plan on staying where you are forever. If that’s what you’re excited about, cool. I’m not trying to be rude but accept it. Many times when people do with the same capabilities, it’s like running on a treadmill and you’re hoping to go three miles down the road.

You’re running fast and still not moving like, “Let me put up the 6 or 10.” You’re on twelve. “Why can’t I go anyplace?” it’s because you’re running in the same place with the same capabilities and thinking. If you want to go faster, you need to gain new capabilities and new thinking. You cut a check to go faster. People will cut a check for college and then they’ll ignore the opportunity to be a part of a group, a community, or a mastermind. It’s crazy to me. That’s going back to some of the things Tony and I obsessed on.

This story about your daughter blows my mind. This is exactly what I’m looking at as me being a father of now a 10, 8, 5, and 2-year-old. I sit there and look at them. I’m like, “How do I keep helping these individuals open their minds up and not say no to things?” I even told my wife that if my boy asked me to pay for college, I’m like, “No.” If he says, “Dad, help me with this startup.” I’m like, “Let’s do it. All in.” Of all the vehicles out there, what got you into real estate, and more so into wholesaling?


WI 267 | Blueprint For Success

Blueprint For Success: Your best thinking and capabilities got you to where you are now. Unless you get new thinking or next-level capabilities, plan on staying where you are forever.


I want to share one thing. My daughter will wait till Sunday nights so many times to do homework. My daughter’s room is only clean half the time, and it frustrates me. She’s a VC student. The reason I’m sharing that is I don’t want to be sitting here and be like, “My daughter is perfect. She’s the daughter of Dean Graziosi.” She is around this stuff all the time and still screws up.

That’s all of us, though. None of us are perfect. The people who succeed are the ones that get in the game. It’s like the Theodore Roosevelt quote “man in the arena.” You never saw it. Don’t judge from the sidelines. Don’t wear someone else’s name on the back of your journey. Get in the game. Get bloody, marred, and figure it out. The only way you can win the game of life is to be in the game.

How did I get into real estate?  would love to say I went to a mountaintop, meditated, and prayed. No, I hated being a broke kid. My dad dabbled in real estate. He had some hits and misses. I realized that in my little town, there were only 6,000 people. The only successful people in my town, at least in my opinion, were those that were in real estate.

It was two guys that were doing amazing. They were in real estate. I heard that you could do it with no money down like my daughter with Scruffy Lips. I said, “I’m going to do that.” I was seventeen when I got my first real estate deal. I knocked on 1 million doors. I had an amazing woman give me a deal with no money down. She believed in my heart. She let me take this place over and pay her by the month. She gave me a balloon payment where I could pay her in two years.

That deal led to another deal and another deal. I then got a whole bunch of credit cards. I didn’t know about wholesaling when I first started. I thought I had to buy. I applied for twenty different credit cards all at the same time. I got them all back, $5,000, $10,000, and $3,000. I had $80,000 on credit cards. I used credit cards to do deals and fund the rehabs. I then went into buying raw land and subdividing it. I started selling lots. I’m like, “Why just sell a lot when I could build a house?” I started building houses. I bought bulldozers and backhoes.

At that same time, I had a collision shop and auto sale. I bought 1 tow truck, then 2 tow trucks, and then 3 tow trucks. I had a tow truck company. I bought the Tony Robbins course. It helped me shift my mindset. It was a foreign language. My parents didn’t think this way. It was the whole next level. That elevated me to another level. Because I bought an infomercial off Tony, I decided in 1998 to build a course and shoot an infomercial. That’s how I got in that space.

Before that, real estate was the thing that freed me. I became a millionaire in my twenties because of real estate. I’m not saying you are, I’m saying that’s the path I led. When the economy turned, I figured out ways. I didn’t even know wholesaling existed. I was calling it selling on contract. I was selling on contract. When the economy was getting ready to turn in 2006, everybody was on fire. I’m like, “I got to write a book to teach people about wholesaling so they can profit on the way down.”

You don’t want to buy and hold on the way down unless you steal it and cashflow is good. You don’t want to fix and flip it unless you steal it. You don’t want to hold the house for five months on the way down if you didn’t get a great deal. I’m like, “How do you protect people?” I was already in this education space. There wa Russ Whitney, Carleton Sheets, and all those guys from infomercials. I was one of them. The market shifts and I shift my entire message.

I wrote a book called Be Real Estate Millionaire. I talked about understanding the markets and using wholesaling on the way down matching buyers and sellers. I didn’t invent wholesaling. It’s been around forever, but I made wholesaling cool because when that market shifted, I dominated. I took over the whole industry. By the time we got to the bottom, we were a $150 million a year company, and all of them were out of business.


Your kids don’t become who you tell them to be. They become who you are.


Russ Whitney was gone. Carleton Sheets was gone. Robert Allen was gone. Dynatec was gone. All that business was mine. It was nobody else. I sold 1 million copies of that book. We made wholesaling cool. We let the world know wholesaling was a thing. That was before the internet was huge. It was there but it wasn’t at the level it is now. It helped forge the path.

I love it because it helps people understand it. Amazing people like you have gone and done it yourself and now, you’re sharing it. That’s how I’ve had the real estate evolution and how I went from real estate to infomercial to simply Tony. I saw Tony Robbins on an infomercial. He took my money. He gave me information. I went faster. I’m like, “I want to be in that business.” I want to be in the business of taking someone’s money, giving them information, and helping them go faster.

Your whole life, your whole journey is giving. The byproduct is you’re going to get paid for it. You truly have the heart to serve these individuals, love these individuals, and give more in value than you ever charged in price. What does it mean? You’re doing all this stuff. One of the questions that I always want to make sure our students are doing, not taking the action to go out, and knock on doors or send out postcards but to also be self-educated to grow personally. What does it mean to be self-educated? What does that whole topic do for you?

Dan Sullivan owns a company called Strategic Coach. I’m in his highest-level group. It’s $50,000 a year. I pay him to give me the capabilities to go faster because he has a unique core competency different than mine. When it comes to marketing, sales, real estate, educating, persuasion, and all that, I got that. Running, KPIs, standing operating procedures, hiring, all that stuff feels so heavy. That’s not my thing.

I go to Dan Sullivan every quarter. I’ve been going for over ten years to learn new capabilities from someone who’s been teaching entrepreneurs for 35 years. He had a great simple analogy. He’s coached so many people from millionaires to billionaires. He-said, “The billionaires I see that do it with class, without the stress or worry still have a good family life. They still are a good parent. They still are a good husband or a good wife. They’re part of the community, not the ones stressed out, and ready for a nervous breakdown.”

He said, “They had different terminology about one thing. When they wanted to learn how to do something, they didn’t ask how. They asked who.” Before I heard that how versus who, that is what’s changed my life. If I was talking to you and I said, “A great way to make money is to get to 100,000 followers on Instagram.” You say, “How do I do that? Do I post every day? Do I post on the board? Do I post 3 or 4 times a day? What do I say? What colors do I use? What fonts to use? If I do a video, do I transcribe it? I’ve seen people do that. Do I do a banner or no banner?”

“What do I put in the bio? What about the stories? Do I go live on my story? Do I go live every day or do I do a story? Should the story be fifteen seconds or should I use the cut story? Go two minutes and cut it up? Do I put a label on it? What font should I use?” You start doing all this, then, “How do I get people to it? If I do have 100,000 people, how do I monetize that? How does the money come from that? Who’s going to answer all the DMS? Do I answer the DMS?” Suddenly, this is what you do. The complexity grows that you go, “Screw that. I’m not going to do it.”

Complexity is the enemy of execution.

If you think about that, what self-education means is when I want to go to another level, I don’t ask how, I ask who. Who’s already accomplished that? How can I pay them to extract their knowledge and go faster? People always want to know. I’ve stayed relevant for 21 years. People come and go in the space. People come and go, but Tony doesn’t. Tony and I got several years relevant in your face. It’s because we are obsessive learners of self-education.


WI 267 | Blueprint For Success

Blueprint For Success: Don’t judge from the sidelines and wear someone else’s name on the back of your journey. Get bloody, marred, and figure it out.


When Tony wants to get healthier, he finds someone who’s amazing at the exact thing he wants to get healthy at. His having gut problems, he finds the best gut health guy on the planet and either pays him, research, or read books. You don’t have to have connections to do that. You have to be smart enough to stop saying how. Stop trying to learn through your trial and error. It’s so silly when someone’s already been there and done it.

There are two things. In real estate, for example, if you want wholesale in real estate, you could go figure it out. There’s nobody reading that I’m smarter than. You could figure it out. It could take you 6 months, 1 year or 2 years. You could fail miserably. You could try to figure out the marketing, or you can cut a check, save time, effort, and energy, and go faster by learning from Cody or other people with great courses on how to go faster. It’s a different mindset.

It’s like people keep hitting their thumb with a hammer. It hurts. You have to stop hitting your thumb. You have to find a new way to get the nail in there. Quit what you’re doing. It’s not working and find someone who’s doing it. I don’t mean to oversimplify it. There are two ways in this whole self-education world. I love to tell your people about what Tony and I have obsessed on and doing special training.

I truly believe that the education system is broken and flawed. It’s like the taxi or Blockbuster. It’s done. What’s going to replace it is self-education. People wonder how to do it. This is what Tony and I wondered. The answer is in your head. Everybody has skill and expertise, a hobby, or a passion that someone else needs. If you’re in a transition period, you were in a job for 40 years, and you want to do real estate, that’s great. Whatever you were in, you learned capabilities along the way that someone else is going to have to do.

They’re going to have to go through the same mistakes and have the same failures. You’ve already experienced it. You have so much knowledge in your head. How do we fix the education system? We create a blueprint, a process to let everybody with skill, knowledge, expertise, passion, or a hobby in their head, extract it, share it with people to make an impact in their lives, get paid, and change the world.

I’ve been on stages of 20,000 people. If I say, “Who wants to make more money?” it’s mostly everybody. “Who wants to start a business?” It’s mostly everybody. When I say, “Who wants to make an impact?” 100% of the people. Tony and I want to show people, “How would you like to make an impact, while at the same time tapping into an industry? The self-education industry is $355 million a day.”

Forbes said that should triple in the next few years. This is a wave of people going, “I see how to do this. I cut Cody a check. He spent years figuring out wholesaling. I could start where he’s at.” Here’s the cool part. Tony and I have geeked out. I’m in the real estate education space, the success space. Tony’s in the success, the personal growth space. This is all over.

It’s people learning how to do fade haircuts. The guys doing a workshop on the weekends. It’s the guy that used to be a trainer getting $75 an hour. Now he runs a Zoom workshop once a month. He’s got 50 people paying him $100 every Saturday to be on a call. It’s self-education. Whatever it is you do, there’s somebody willing to pay you. With the right process, we can make it cool.

We can make it the new norm like, “I’m good at XYZ/I share it. I do a Zoom call. I built a community. I do a workshop. I do a mastermind,” and you get paid for what you already know. Here’s the cool part. You can also get paid for being the reporter. I was at an event. This is passionate to me. I hope you don’t mind I’m talking about this. I’m at an event. There were 2,000 people in the room.


If you want to go faster, you need to gain new capabilities and new thinking.


I said, “Who in this room would pay me to do a real estate deal and do a $5,000-weekend workshop, but I’ve never done a real estate deal in my life?” Not one person raised their hand. I said, “Let me ask it again. I’ve never done a real estate deal. I want to do a $5,000-weekend workshop. I went on social media. I found through Instagram ten of the top real estate investors in America. I DM them, and I got them on a call. I interviewed them on their top ten ways they make money in today’s market.”

“I correlated all their information. I found the seven top ways of the most successful real estate investors in America. I want to do a $5,000 workshop to share with those seminars, who would like to come?” the whole audience. If you’re the expert, it’s amazing that you learn how to extract it, create a curriculum, and share it the way you feel the most comfortable. Share it on a Zoom call, in person, or at a workshop. Build a community. Build a group. If you’re not the expert, then go be the reporter of other experts on something that lights you up and shares that knowledge and go faster.

Here’s the way I look at it, too. The world has changed so much. It was so difficult to do things like this in the past. Say you’ve been in something for 40 years and you got the expertise, that little, tiny niche. People are doing it with haircuts, teaching guys confidence, how to be a better photographer, how to be a better accountant, and how to be in martial arts. Everybody is doing this, and people are cutting checks for it.

If you’re in something for 10, 20, or 30 years, and you got this niche, you could write a book. I love books. I’m a multiple New York Times bestselling author. Books have transformed my life. It’s difficult because you got to spend a year writing a book. About 95% of all books in Barnes & Noble haven’t sold more than 1,000 copies.

The world has changed. Your phone has become a radio studio. It’s become a recording studio, a video studio. Here’s the thing, you could write a book to share your knowledge, or you could do a monthly Zoom call. You were an accountant for 40 years. You could say, “I’ve been an accountant for 40 years. Wherever you are in the accounting phase, how would you like to get there quicker and start where I left off?”

“I’m doing a zoom call this week to tell you how to get through recessions because I’ve been through two. I’m doing a Zoom call. It’s $50 each.” You put 2,000 people, 1,000 people, or 20 people. All of a sudden, instant impact on their lives. Instant revenue to you. The world has changed. That’s why this is the time to consider being a part of the Information Age. We’re in the industrial age. This is the Information Age.

I learned this from you. This would change my mind. I’m a guy that’s always growing, always trying to do better. Here you are telling people, “Work on your strengths.” I didn’t learn this until I read your Millionaire Success Habits. I feel like I’ve always caught on, “I’m weak at that. I should learn this and start to get this better so I have more things that are getting better. I’m getting better all the way around.” When I read your book, it’s like, “Stop working on what you suck at. Go out there and work out what you’re good at.” Dean said it. I’m doing it.

At the end of the day, when you work on something you suck at, how do you feel? Do you feel like you have a lot of confidence?

No, you lack confidence.

WI 267 | Blueprint For Success

Have you ever done anything good in your life when you lack confidence?


Would you be married to your wife if your confidence was down?


You wouldn’t ask for a date. You wouldn’t have the confidence to talk to her and look her in the eye. Nothing works. Have you ever made a sale when your confidence was down?

Absolutely not.

Have you ever got a house at a discount when your confidence is down?

Absolutely not.

Nothing works. I protect my confidence. One thing is every time I work on something I suck at, my confidence goes down. I’m not going to do it anymore. Work on what you’re good at, and make enough money to pay people to do the stuff you stink at. As simple as that sounds, that’s the key.

How do they learn more about this? You’re talking about how you want to share something with our audience. What are they?

Here’s the cool thing. Tony and I have been obsessing over this. Tony and I are doing a special. It’s never been done before. He hasn’t done something like this in over ten years. He and I are so tight. We’ve been geeking out over this. We’re doing a special webcast training. If you love the opportunity to make money in real estate or in whatever you do simultaneously, if you’d love to learn how to extract any skills, knowledge, passion, or hobby you have and get paid for it, or you’d like to work with other people and extract their knowledge and get paid for it, we’re going to expose how to break into the information business.

We’re going to teach a blueprint to extract your knowledge, create an agenda, and deliver it through Skype, Zoom, in person, or community, how to fill it using marketing that we’ve perfected over the last several years, how to get paid, make an impact, and do it over and over again. If you’re reading, and you go, “I don’t think that would work for me,” then I messed up. Show up. If you know anything about Tony and me, our values, and what we deliver, this is going to be epic. We’re going to deliver massive value. We’re going to paint the picture and show you something you probably never thought about like, “I could be a part.”


The only way you can win the game of life is to be in the game.


It was hardly an industry a few years ago. It’s almost $400 million a day, going to 1 billion a day soon. We’re on the path. Those that jump ahead of this and have what Tony and I are going to share can dominate this industry. The byproduct for Tony and I, the selfish reasons. This is how he and I make an impact when we’re gone. I’m 50. Tony’s going to be 60 next year. I want to live to be 100 but I’m not going to be here forever.

I would love my kids to go, “My dad and his buddy Tony Robbins, help fix education. They made self-education the new norm,” but why not be a part of it and get paid? Impact is my life. The fact of the matter is that Tony and I making an impact and have also generated billions of dollars doing it. We got to change lives and generate billions of dollars. The way the world has changed, that’s available. That money can be spread out amongst so many people. We help lift the world and your income.

I’m going to let everyone know about this.

You have a link. For everybody reading, you join this training for free. Go to

It’s KBB for Knowledge Business Blueprint.

When you get to that page, you’ll see a simple page. Register, input your information, and then immediately you’ll get training from Tony and me. We did this cool little training. No one’s ever seen it. It’s the only place you could see it. It is pre-event training. That’s recorded. You’ll get the time and the date. This is going to be bigger than we originally thought. We’re going to have four football stadiums full. It’s going to be pretty. It’s not limited how many people can watch but the chat is limited. If you want to ask Tony and me some questions, we’re going to do Q&A at the end of the training. You’re going to want to get there early and reserve your spot in the chat.

Rhino Nation, gets on this thing. This is your chance to listen to that. I love everything about this. You can count that I’m going to be there because I want to make an impact. I want to do this for more individuals. This is something I’ve always aspired to do and a lot of it is by watching you and seeing your true heart in this. I’ve gotten chills multiple times during this because your true heart comes out during this interview. Thank you so much for taking the time and doing this.

Keep up the good work and keep impacting lives. If you’re not crazy, you’ll join us at Register, get all the details, and show up. Thanks.

Thank you.


When you want to learn how to do something, don’t ask how; ask who.


I appreciate you coming down.

You’re a stud. You’re a rockstar. Rhino Nation, this is an amazing episode. You’re going to be wanting to read this repeatedly. This guy’s a genius. This guy is awesome. I love this guy. I love what he and Tony are going to be doing. Get on that webinar and I’m excited.


Thank you.


 Important Links


About Cody Hofhine

403Cody Hofhine, a multiple Inc 5000 Business Owner. Co Founder of Wholesaling Inc. the #1 Real Estate coaching program across the nation. Co Founder of Joe Homebuyer the leading Real Estate Franchise. A successful Real Estate investor/mentor and sought after Speaker.

Cody has coached over 3 thousand students on how to successfully Build their Real Estate Business through his real estate training as well as help individuals perform at their highest levels with his one-on-one mentoring.

Cody used his background in sales to quickly build multiple 7 and 8 figure Real Estate Businesses that all start on the foundation of clarity or Vision and Purpose.

Cody loves being with his family and doing crazy tricks behind a boat.


Leave a Reply

Your email address will not be published.